Darlie are working to market their Toothpaste by providing a clear call to action for their customers in Malaysia.  The message tells customers to buy now, strongly conveying the message:

GWP - Darlie Call to action

  • Collect all 4 designs. Collectible Promos are generally perceived to have more value.
  • “while stocks last” creating immediacy & urgency.
  • Phrased as an instruction, not a request.

Giving customers a choice of 4 bowls means that customers can pick and choose their favourite colours from the shelves and allows the promo to stand out.  Check out the HK Darlie promo & this eye catching effort by drinks company with multicoloured shot glass GWP

GWP of Zen Bowls