In summertime, ice-cream seems to be the most wanted treat for children. Owing to Russian branch of Danone, kids can make ice-cream by themselves! They just have to put Rastishka yogurt into the freezer and after 4-5 hours it will turn into an ice-cream!
In-pack promotional gifts by Danone, Russia
It will be easy to take the frozen yogurt out of the plastic cup, since they go with an in-pack promotional gift – a special stick. These sticks in the form of a small dragon – a logo of the Rastishka yogurt - are offered in 5 colors: red, green, yellow, pink and blue.
Ice-cream sticks
In addition, in every package children will find a small plastic toy in the shape of different animals. 10 items are available.
Plastic toys
So many promotional products within one campaign to collect! No doubts, the kids won’t resist the temptation to have all the toys and sticks. And parents can rarely refuse.
For more related posts see:
- Chupa Chups On Pack Red Packets
- Promo Idea- 3D Puzzle in Action
- Hong Kong Toys and Games Fair 2012
- Cheerios Children Book In-Pack Promotion
Here is a translation for our Russian followers:
Компания Danone запустила новую промо-акцию «Летние приключения», в рамках которой каждый ребенок сможет самостоятельно приготовить мороженое из йогуртов Растишка. В каждой упаковке творожков находится приз – палочка для приготовления мороженого. Палочки представлены в пяти цветах: красный, зеленый, желтый, розовый, голубой. Помимо этого, к продукту также прилагается одна из 10 игрушек новой серии «Тропические пучеглазы». В летнюю пору ребятам несомненно захочется попробовать сделать свое мороженое!
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