Covermount gifts are easy ways to increase your brands marketing and potential, and in this covermount the gift is a promotional lip balm.

This promotion is a free Kiehl’s Lip Balm and can be yours just by grabbing a copy of the November issue of Cosmopolitan Singapore at any of the Kinokuniya stores in Singapore.

Promotional Lip Balm by Cosmopolitan Singapore

Promotional Kiehl’s Lip Balm Cosmopolitan Singapore

Why is this promotional lip balm a good gift for magazines?

  • Collaborating with other brands is definitely a smart move, especially in covermount promotions. By doing this, Cosmopolitan Singapore will get to boost its sales. This is due to the greater perceived value of the brand when compared to the competitors.
  • Kiehl’s is a well established beauty brand and by offering a known brand as a gift, customers will relate and will more likely buy your product.
  • Kiehl’s will also get to increase its brand awareness as the promotional lip balm is branded with their logo. This promotion will heighten brand awareness for both parties.
  • This promotional lip balm is also advertised as having a real retail value of $17 and is promoted as being number 1. This makes this product much more appealing for attracting customers, and will make customers more inclined to buy the issue.

In general covermount gifts are an excellent way to increase brand awareness together with similar companies. Cooperation between two companies about promotional products like this is a great way to increase sales together. Both companies will find it beneficial, as they will not necessarily be competing with each other.  This naturally means lower costs and higher earnings for both companies.

Feel free to contact the ODM Group to learn more about covermount gifts. We have years of experience with sourcing promotional products for companies all over the world.

Check out other great promotions right here!