Easter Sunday 2013: Swissbake Purchase with Purchase Promo

This Sunday, March 31, 2013, is Easter Sunday. During this season, Swissbake runs a purchase with purchase (PWP) promo. This Easter promo is available at any Swissbake store in Singapore.

Purchase with Purchase

Swissbake is one of the leading Bakery chains in Singapore. With more than 40 cafes, retail outlets and bread corners, they aim to provide their consumers with premium quality European bread and confectionery products.

What About Swissbake’s PWP Promo?

Swissbake’s purchase with purchase prootion runs from March 22-31, 2013. Customers can avail of Swissbakes’s Easter Bunny for only $9.90 upon buying any of the brand’s delicious treats. The branded plush toy comes in two colours, brown and grey.

How does Swissbake Benefit from this Promo?

1. This purchase with purchase has two colour options: brown and grey. This would allow the promo gift to appeal to more consumers as everyone prefers a different colour. Also, having two colours would encourage multiple purchases. Some people may be unable to decide which colour they want and purchase both. Or, they may purchase one colour and come back a few days later to purchase the other colour. This will help to increase sales revenue.

2. The customized plush toy is representative of Swissbake. Each plush bunny wears an apron. The design of the bunny fits Swissbake, a bakery. This would help consumers remember where they got the plush bunny, as seeing an apron on it would cause them to think of Swissbake. With this improved brand recollection, the brand’s reputation would naturally increase, and so would sales.

3. Swissbake has branded the plush bunny with its logo. The logo is printed onto the apron that each plush bunny wears. When offering a purchase with purchase, it is essential to brand the product. Branding the product would help to improve brand awareness. Besides improving brand awareness, branding the products serves as a free form of advertisement for the brand.

Discover how other businesses use plush toys in marketing:

Kinder Joy is currently offering limited edition surprise egg custom plush toys. Kids and #kidsatheart will definitely love these cute aviator plushies on offer! Check out the promo here:

Cadbury has successfully promoted their chocolate during the recent festive season using a custom designed plush toy. With Easter fast approaching, In-pack promotional plush toys can successfully advantage your brand in the competitive market.

Birdseye, a frozen food brand, ran an online contest on all Captain Birds Eye products in supermarkets all over the UK last year. And what better way to create internet buzz than to use promo plush toys for the campaign?

Pizza Hut is one of the biggest pizza chains in the world, and they have again collaborated with the Teenage Mutant Ninja Turtles movie and brought out some promotional plush toys. Learn more about this exciting promo here:

Closing Thoughts

Easter Sunday is one of the most awaited celebrations among Christians. However, businesses are also always on the lookout during this season. They always find a way how to promote their brands in the most creative way possible. And with that said, we bet Swissbake succeeds in promoting its business.

What Can ODM Offer?

Do you want to bring gratifying experience to your customers this Easter? Make your Easter Promos more fun and exciting, and increase your sales through well-planned and customized promotional product ideas.  The ODM team has been an expert in providing proven and tested marketing products and promotional displays.

Together with our in-house design team, Mindsparkz, we will help you develop suitable POS designs for your business— whatever industry you are in. What are you waiting for? Send us your email now; we would love to hear from you!

2023-03-28T07:51:32+08:00

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