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China Maxwell House – Coffee Promo

Retailing at Carrefour supermarkets in China, Maxwell House is having a gift with purchase promotion for their coffee – A stainless steel travel cup is given away with every pack (38 sachets) of coffee purchased for 36RMB (USD$5.26)

Designed to use on-the-go, this stainless steel thermal cup is perceived to be an upper scale promotional item due to the material used along with the better finish- Attracting more customers.

Drinking tools and accessories are one of the best promotional gifts for beverages due to its practicality and this is why ODM is so keen to promote the Tea Tool invention.   So many clients ask us to develop desktop promotional products and tea and coffee related gifts are a key option.

Promotional specs for this promo:

  • Easy opening- Screw cap top
  • Durable- Stainless steel material
  • Choice of colours available- Red & Blue
  • Logo printing on both the body and cap of the cup

Packaging adopted by this promo- Transparent plastic wrap, an affordable way enabling customers to see and feel the merchandise, at the same time taking up less space on retail shelves.   Other packing options can be considered- window box display, blister packing etc.

ODM has also recently commented on similar promotions in Israel for coffee.

2014-06-20T16:38:41+00:00