Have a look at this ongoing gift with purchase promotion in L’etolie stores in Russia. The well-known fashion brand, Dolce & Gabbana, is offering its customers stylish cosmetics bags for every D&G Light Blue perfume purchased.
Since there are female and male versions of D&G Light Blue perfume, the cosmetics bags come in two designs. The promo products pantone colours match those of the brand – the light blue shade, which guarantees better long term brand recognition.
A female version:
And here is a male version:
We have noticed that cosmetics bags are quite common given away as promotional gifts, especially in the make-up and cosmetics markets. The reason is that it is a good complementary product for purchased cosmetics items and the impact of such a promotional solution is significant. Due to this type of a highly visible and long life promotional gift, your company will no doubts drive sales.
For more interesting blogs, check out:
- Dove – Promotional Hair Wrap
- Royal salute 21 bag GWP
- Promo Gift Blog – Dove Cosmetic Bag
- Promotional Gift in France – Estée Lauder Toilet Bag
A few words about this promotion for our Russian readers:
Дольче габбана совместно с сетью магазинов Лэтуаль проводит новую промо-кампанию: приобретая аромат D&G Light Blue, Вы получаете косметичку в подарок. При покупке женской версии аромата, Вы становитесь обладателем женской косметички, если же Вы приобретаете мужскую версию, в подарок Вы получаете мужскую косметичку. Поклонники бренда D&G непременно захотят стать счастливыми обладателями эксклюзивной косметички от D&G, которую нельзя найти в магазинах! Поэтому данная промо-кампания обречена на успех.