Packaging Innovations Exhibition (PACK) has just finished their second show this year and we have just finished tracking it. This event was one of the leading events for Packing Innovations, Inspiring Developments and New Approaches to discover new trends and technologies in the UK, which is being held 2 times in a year.

For the second show of this year’s PACK2016, the ODM Group followed the event closely again and gathered information from over 1000 tweets before and during the event. After analyzing this information we created the following word cloud, with the number of mentions being represented by the size of the word.

Event tracking on Twitter: PACK 2016 #PACK2016

Event tracking on Twitter: PACK 2016 #PACK2016

As seen in the word cloud the big focus was on Packaging, with “Innovations” and “RT” being particularly focused on.  Though there were interesting mentions of “Stand” and “PACKGEEK”. These word clouds are great at understanding what it is that attendees are talking about and what they find to be most interesting from this event.

Alongside this with this event tracking, we also found out who the 25 most active people on Twitter were. This type of event provides a good opportunity to increase your brand awareness through the use of social media. The top 50 are listed below.

Event tracking on Twitter: PACK 2016 #PACK2016

Event tracking on Twitter: PACK 2016 #PACK2016

Event tracking on Twitter: PACK 2016 #PACK2016

Held in London, this two day Packaging Innovations event gives buyers and key decision makers the chance to touch and feel products and materials. You can also discuss your individual business with suppliers on a face to face basis, something better done personally than internet limitations. Whilst also being exhibited alongside the co-located EcoPack and Label&Print Co-Exhibits, it is a lively programme of educational seminars, including many interactive features, and live debates, such as the Great Innovation Debate and BIG Print Debate.

Event tracking on Twitter: PACK 2016 #PACK2016

Event tracking on Twitter: PACK 2016 #PACK2016

With over 300 exhibiting companies attending, including manufacturers, developers and suppliers coming from hundreds of industries, this is certainly the best way to gain invaluable and powerful knowledge to help in your everyday workplace.  Also new to 2016 is the New Rising Star Scheme specifically tailored to give young brands the opportunity to achieve their packaging goals and the best possible solutions for their company.

Event tracking on Twitter: PACK 2016 #PACK2016

Event tracking on Twitter: PACK 2016 #PACK2016

At ODM we have significant experience in product design, sourcing and manufacturing. We can help you with your marketing budgets effectively. Not only product design is our specialty, also the custom packaging,to provide our clients with unique and practical packaging, is part of our specialties. The custom packaging solutions can be realized with any material, even with wood, as in the picture below.

Event tracking on Twitter: PACK 2016 #PACK2016

Event tracking on Twitter: PACK 2016 #PACK2016

The ODM Group is always following new market trends by tracking events and conferences. If you are interested in a POS Displays or in Packaging Solutions than please contact us. Please find POS Display related links below.