How Coca-cola Attracts Customers with Promotional Gifts?

Coca-cola is a well-known brand. The chances of people not knowing this brand could be as close as zero. Coca-cola is a global leader in the beverage industry with many popular brands Coke Zero, Sprite, Fanta and many more. Have you ever wondered how Coca-cola coops with so many brands? And what is the secret behind their huge success? Well, it would definitely be an endless list if we were to name all the reasons. However, ODM feels that Coca-cola’s active efforts in marketing and advertising certainly contributes to their success today. Not only do they rely heavily on media marketing, but they also rely heavily too on promotional marketing efforts.

Coca-cola is one out of the many companies that use promotional products! This is because they understand that the clever use of promotional gifts can greatly influence their sales and revenue. These promotional gifts provide endless advertising opportunities for your business. When a customer receives it, these gifts continue to advertise and remind customers of their brand long after they have received it. It is crucial to keep your brand name in front of your customers and the best way is definitely through practical and useful promotional gifts!

Below are some of Coca-cola promotional products:

 

Those products are some interesting ideas to adopt. Alternatively, if you are in the beverage industry as well, here are some ideas to consider!

A Mini Bottle Fan Promotional Gift

 

If you are selling drinks in bottles, this mini bottle fan is quite a suitable idea for your company. All you have to do is to add your bottle design onto these mini bottle fans. This promotional gift has a shape that could immediately link your customers back to you! This is especially true if you have an imprinted logo and brand name on these mini bottle fans!

 

An Impact and Water-Resistant Speaker

 

This impact and water-resistant speaker is also another idea for your company! Consider making it into one of your can designs! Not only does it attract attention with its exterior, but the speaker is also able to attract customers with its high utility value as well. Due to its impact and water-resistant features, customers can use it over and over again without the fear of it spoiling anytime soon.

 

A CD Storage Can As A Promotional Gift

 

This is another attractive gift that has the ability to captivate customer interest. A CD storage is quite a common product. But with an extra dose of creativity, companies can turn it into an eye-catching CD storage can. Besides being a very practical gift, this item also possesses a high ornamental value!

Hurry up and get started with your promotional gift today!

 

How Can ODM Help You?

Here at ODM, we work closely with experienced designers to manufacture high-quality, custom promotional products and promotional products for the global market. We bring your ideas to life, with designs tailored to your brand and customers. Do not hesitate to contact us with any ideas or designs you want to bring to life – We’d love to hear from you!

 

Previous Case Studies on Coca-Cola:

Coca Cola welcomed the Yuletide season with an attractive bespoke merchandising display. We love the overall design of the shelf as it gives off a major Christmas vibe. Check it out here:

 

Coca Cola introduced its newest Coca Cola Energy to the Hong Kong market with a custom freestanding display. Find out why this point of sale display works.

 

We certainly love the addition of this logo to this beverage freezer. In this blog, we share what makes this POP display stand out.

 

Are you looking for new ideas for your summer promotions? Here’s an excellent example from Coca Cola.

 

Here’s how using a money envelope helped Coca Cola improve their sales to make their products stand out.

 

You can see from the point of sale display that Coca Cola really went all out in their marketing campaign. They used a massive display with LED signage and standee to drive their marketing message loud and clear.

 

Find out what items the popular soft drink brand offered their customers in Hong Kong:

 

Capture the moments with Coca Cola and a mobile photo printer! Here’s how the brand pulled off this campaign:

 

Coca-Cola chopsticks? Why not? It may seem odd at first, but the combination is definitely a smart one. Read the blog to know why:

 

Fingercroxx and coca Cola tamed up for a memorable promotion. Find out why this collaboration is a smart move!

 

Related Blogs:

Coasters are an excellent tool for drinks marketing because they will always come in handy

 

This foosball table is a unique way to draw your audience’s attention. Read more about it here:

 

This is a list of great marketing ideas that might inspire you.

 

In case you were wondering why you might need to incorporate free promotional gifts in your marketing strategy, read this blog to find out why

 

Frequently Asked Questions (FAQs)

How can I stand out from competition with promotional gifts?

Due to the emergence of new brands on a wide scale, one surefire way to stand out is to make sure that your promotional gifts are durable, innovative, and creative. Make sure to include your brand name or logo.

What type of promotional gifts would work best for my brand?

Depending on the industry you are in, there are a wide number of options for you to choose from with consideration to your budgets, client and target audience.