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What is Original Design Manufacturing?

An original design manufacturer (ODM) is a company which designs and manufactures a product which is specified and eventually branded by another firm.  Such companies allow the brand to produce without having to engage in the organization or running of a factory.

ODMs have grown in size over recent years and many are now sufficient in size to handle production for multiple clients, often providing a large portion of overall production.  A primary attribute of this business model is that the ODM owns and/or designs in-house the products.   This constant product development leads to strong innovation.

This model is especially used in international trade where local ownership laws possibly prohibit direct ownership of assets by foreigners but this is not the main reason for this business model.   The ODM group utilises this business model to offer our clients a great range of products from China.   Using only 1 factory limits the use of different materials, technologies etc..  Also, ODM’s need to adapt to hit different pricing and quantities with varied suppliers when supplying to segmented markets/countries globally.

The core divisions of our ODM Group Companies and brands are as follows.

  • ODM Asia
    An original design manufacturer specializing in promotional products.    Our Goal is to customize and develop new products to meet client’s promotional needs.
  • ODMind
    works on the original design manufacture of Industrial Products.   This division, based in Shanghai, also takes charge of quality control inspection as well as acting as group buying office.
  • ODM Innovations
    This division is an original design manufacturer concentrating on inventions.   We conduct brainstorms for new ideas and products that do not yet exist in the market.   This company mainly supports Singapore inventors and works closely with several Government departments as the key invention incubator there.
  • Mindsparkz
    Founded by ODM to offer the same invention services to International inventors.  This ODM division uses resources from Shanghai for Product Development & Hong Kong for Marketing and Sales.  Mindsparkz clients benefit from our groups strong contacts with promotional products and major retail buyers.
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