The famous deodorant brand, Axe, is currently offering a new promotional gift with purchase : a branded agenda and some other Axe products such as shampoo or hair gel.
Promotional Gift - Axe Agenda
The main goal of this promotional online campaign is to encourage customers to visit their website and create brand awareness. Globally, agendas are pretty relevant promotional products because this kind of gift is used everyday, for a whole year. This type of promotional item therefore advertises your brand over a long period of time.
But don’t you think that a towel or a headband would have been better to promote deodorants?
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