As we explained in this previous blog, certain countries still accept smoking in public spaces. Therefore using cigarette accessories to promote your brand can be a smart marketing strategy. For example, here is a gift with purchase promotion I spotted when in Japan, one of the few smoker friendly countries left. With each package of Lark Cigarettes bought, customers received  free keychain/lighter holder.

Promotional Gifts - Keyring lighter holder by Lark Cigarettes

This keychain is highly original in the fact that it has an in built lighter holder. There is a leather strap to attach your lighter to the keychain. This handy promotional gift will prevent smokers from losing their lighters every two seconds.

Please check out other smoking promotions :