Looking for something special and interesting at the movies?

Fret not! With it’s upcoming superhero team-up blockbuster “The Avengers“, Marvel is offering 4 different designs of 3D glasses that can be bought at screenings for about $5.

Promotional Merchandise - Avengers 3D Glasses

What we like about this promotional product is that the 3D glasses are customised according to the colour scheme and style of each of the four primary superheroes featured in the film: Thor, Hulk, Captain America and Iron Man which will definitely be more appealing to fans.

With its slick designs and Marvel’s branding, it will definitely attract the attention of children and collectors and at the same time, increase brand awareness of Marvel.

So, what do think about this gimmick that Marvel came up with?

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