Following our recent blog post on Colgate’s Free Shower Clock promo, the famous brand has yet again organised another promo with Mannings.

The 2 corporate giants came together to create an application called iButterfly. Simply download this application on the  App Store or Android Market and stand a chance to win attractive prizes by Colgate.

This app was developed with a combination of concepts – “Coupon Entertainment”, Augmented Reality, Motion Sensor and GPS. With these technology, your mobile phone would be transformed into a virtual butterfly net.

The application allows you to catch 3 different coloured virtual butterflies on-the-go that holds different offers. The promotional gift that comes with the capture of the yellow butterfly that also caught our eye is the Tooth Shaped LED light.

Special Promotional Giveaways by Colgate

ODM felt that the LED Light stood out as a promotional gift because it comes with a message of encouraging consumers to maintain good oral hygiene. On top of being a lamp, this creative promotional item would also instill a strong brand recollection.

Nevertheless, we would suggest branding on this promotional product to further enhance brand identity.

So, are you ready for some butterfly catching action?

Here are some of our blog posts with innovative products:

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