Take a look at what Estée Lauder did to boost its sales, both online and in stores!

Estée Lauder GWP Tote Bag

Simply spend $70 and this tote bag is yours for free. This is not just any other canvas tote bag; it is made of PVC which gives a classy look. It’s an important factor to make your promotional gifts appealing to customer. Not stopping there, Estée Lauder is giving away some of its products samples. This will prompt customers to try their products and increase brand loyalty. This drives sales in the present and the future. This enticing tote bag will move the customers to spend at least $70 on Estée Lauder stores while the free samples will drive future sales of their products. Estée Lauder could brand the tote bag with its logo as to facilitate free advertising and increase brand awareness. What do you think about this promotion?

Here are some useful case studies that can make your promotional campaign effective!