Sunsilk in Singapore is giving away a promo gift hair straightener with the purchase of a Sunsilk gift set. It can be used to straighten your hair temporarily for an event or occasion. It has a high perceived value as the hair straightener is an exclusive gift. Find out how you can use the hair straightener as an effective promo gift product…

First of all, who is Sunsilk?

Sunsilk is a hair care brand, primarily aimed at women, produced by the Unilever group, which is now considered the world’s leading company in hair conditioning and the second largest in shampoo. Sunsilk is Unilever’s leading hair care brand, and ranks as one of the Anglo-Dutch conglomerate’s “billion dollar brands”. Sunsilk shampoos, conditioners and other hair care products are sold in 69 countries worldwide.

Why did they use the hair straightener as a promo gift?

The hair straightener is a highly useful beauty tool for straightening your hair in minutes. It can be used to style your hair for different occasions and events. With this hair straightening, you can get temporary straightened hair without having to go to the hair salon. This gives it a high perceived value due to its function and convenience.

Promo Gift Hair Straightener by Sunsilk

Promo Gift Hair Straightener by Sunsilk

How can a promotional gift affect sales?

This promo gift hair straightener can be branded with a logo to increase brand awareness. It will also boost brand recall every time the hair straightener is used. This will increase reminder advertising for customers to make repeat purchases from Sunsillk. This will increase sales for Sunsilk. The promo gift hair straightener also has a high perceived value which will be seen as highly attractive to potential customers. This will spur impulse purchases from them and they will spend more, thus boosting the sales for Sunsilk. What do you think of this promo gift hair straightener?