The magazine Pony currently runs a marketing campaign to increase in-store sales. The costumer gets free key toppers as on pack gift, when buying their magazine.

Custom shaped key toppers as redemption gift

Custom shaped key toppers as on pack gift

What are the benefits of a on pack gift?

This campaign will have several benefits for the magazine Pony. Firstly, the sales will increase by influencing the consumer in his buying behavior. That way, they will enhance their brand awareness and product recognition, too. Another benefit is the key cover itself. By offering a custom shaped pony-key topper the customer will think of the magazine every day, when using the keys with the on pack gift key cover.

Key toppers as promotional item:

In general, key toppers are amazing promotional products. They are wonderful to use as on pack gift, as seen from Pony, or furthermore as free giveaway on exhibitions etc. When giving them away for free, you will reach as many potential customers as possible. This offers fantastic opportunities when you want to increase your brand recognition and product awareness.

Another great way to offer them is as buy able merchandise in your stores or in your online shop. This is a wonderful possibility when you want to improve your costumer retention.

Furthermore the key covers offer various possibilities to customize it in shape and printing. They offer a great branding area on the cover to print or emboss your logo, your artwork or your products on it.

Custom shaped key toppers as redemption gift

Custom shaped key toppers as on pack gift

Curious how promotional products can help your marketing idea fetching new customers? Feel free to contact us at the ODM Group to learn more about promotional items and their benefits.

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