Promotional Products

5 Ways To Rock Your Marketing Campaign with Custom Ceramic Magnets

If you are having a hard time making your customers stay, there must be something lacking in your business, or your marketing strategy is becoming dreary. Doll up your marketing campaign using interesting promotional items! We’ve been featuring unusual items from France, and these custom ceramic magnets were one of the products that intrigued us. These items are displayed in a souvenir shop together with other awesome ceramic merchandise.

Custom Ceramic Magnets

 

What Makes These Custom Ceramic Magnets Exceptional?

It is common to see lines of souvenir shops in different famous tourist destinations. As France is one of the most visited places globally, there is no doubt that businesses would take this chance to sell their products. The more tourists come, the higher the opportunity for them to promote their brand.

This shop we have visited sells a wide variety of tourism merchandise. Most of the promoted items are ceramic products, one of them is these custom ceramic magnets. Before we delve into how such a diminutive item can impact your business, let us give you further details about them.

1. Old-Style

Anyone who will see these magnets will surely feel nostalgic. Every piece represents old French designs. The imagery from the old palace is fascinating. Moreover, they give visitors a simple overview of ancient architecture and arts in the past.

 

2. Embossed Designs

Another thing that makes these magnets unique is that their designs are embossed. They created 3D designs that pop from the surface.  Moreover, they hold finer details compared with debossed items, making them impressive among others. Truly, embossing can really differentiate a brand or product.

 

3. Handmade

We won’t be surprised why each piece of magnet costs 12 Euros. The fact that they are handmade makes these souvenirs unique. Each piece is meticulously molded by the locals. Other products that are being sold in this particular shop are custom ceramic tiles which are also handmade.

These are some of the reasons why tourists, including us, loved this souvenir shop merchandise. They are undeniably unique and made from passion and hard work.

 

5 Ways To Rock Your Marketing with Custom Ceramic Magnets

Fridge magnets have the power to build your brand and advertise your products and services. Their versatility has been proven. Furthermore, custom fridge magnets are long-lasting; thus, customers can be attached to your brand longer. If you plan to build a solid relationship with your customers with these custom ceramic magnets, here are the clever things you can do.

1. Offer fresh designs

Turn random shoppers into your loyal customers. If you are targeting a specific audience, you can personalize each piece according to their interest. For instance, your business’s primary audience is mothers. Therefore, you may customize each design with mother-like imagery or figures. For example, a magnet designed with cooking mothers, cute mother icons, etc.

Moreover, you may opt to produce bespoke designs like cartoon characters, different tourist destinations, artists, and many more. Doing so will make customers more interested in your product and services.

These promotional magnets are perfect examples. They come in various cute imageries and tourist destinations, offering a wide variety of options to customers.

2. Make them functional

People love multi-purpose items because they give more value to their money and help save time. Making fridge magnets multi-functional can urge customers to avail themselves of the items.

Fridge magnets are commonly used as decoration. Moreover, they serve as a pleasant reminder of someone’s travels or adventures. But aside from that, they are beneficial for sticking important notes and to-do lists.

If the ceramic magnets are made of high quality, they can also be designed with a customized bottle opener. Take a look at this custom fridge magnet with a bottle opener.

 

Such a custom fridge magnet is good to offer by beverage brands. This improved version makes customers stick to the brand. As this particular item is very functional, it brings convenience to every home.

 

3. Proper placement

The custom ceramic magnets we have seen are displayed near the cash register. This simple iron POS display is just appropriate for the magnets to keep them in place. However, making the POS loaded with items would help to make the display more appealing.

Custom Ceramic Magnets

Places near the counter are ideal for showcasing a particular product. Custom countertop displays are the perfect helper for effectively presenting products on counters, counters, or at the sales stand. A counter display is mainly present at the checkout area and can show all its advantages there. In addition, counter displays are significantly more space-saving.

 

Aside from the product display, there are also two paper displays present on the counter area. The details about these custom ceramic magnets were printed on the paper display. Though we appreciate how the shop wants to impart something about the product, we believe that they could be improved to help lures more customers.

Take a look at this table top banner display. A banner display is an excellent option if you want to promote your product. For this particular display, information such as the history of old-designed magnets or additional details on how these magnets are processed would definitely bring curiosity among visitors. Compared with paper displays, creative banners can make customers more engaged with the product.

4. Fridge magnets as GWP items

Custom fridge magnets can also be used as your brand’s GWP product. You may include collectible magnets for a specific product that you are promoting. Since they are customizable, you may ask manufacturers to design these magnets as collectible pieces. Doing so will make customers come back for more.

Here’s an example of a GWP campaign in France. Customers can get a free magnet for every purchase of Charal products. There are 8 designs to collect, making customers excited about the free GWP.

 

5. Customize them!

Magnets are very customizable; thus, they are ideal to use as promotional items. Aside from adorable designs, you may also customize them with your brand logo or brand name. Since people spend most of their time in the kitchen, you can guarantee that they are always exposed to your brand.

 

Wrapping This Up…

The best way to make customers stick to your brand is by having fresh ideas to offer. Having said that, designing your own custom ceramic magnets can help rock your next marketing campaign. Cost-effective yet practical, you can guarantee your marketing success with these tiny yet mighty promotional products.

 

How Can ODM Help?

Looking for a team to source your promotional products? Put that search to an end. We at the ODM Group can help you out. We pride ourselves on being a pioneer in the sourcing industry.

For years, we’ve partnered with different local and international businesses to produce their marketing items. Some of the services we offer are customizing promotional giveaways, designing POS display units, producing gifts with purchase items, and curating brand packaging designs.

Since 2003, we have dedicated ourselves to giving the best products to our clients. If you want to experience our best quality services, do not hesitate to connect with us. It would be our pleasure to assist you!

 

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We got this Fridge magnet from Curry Pot. Learn how the branch drives impulse purchases with these custom fridge magnets.

 

How can these customized magnets improve brand recall? Read this blog to find out.

 

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