The health crisis around the world challenged business owners to guarantee a safe space for the customers. Hand sanitizers become one of the essential things that everyone must have because they serve as our first line of protection. Nivea, one of the leading companies in the field of skincare, have effectively marketed their brand while keeping the safety of their valued shoppers from the threat of Covid-19. Here is an innovative merchandise display stand with a built-in hand sanitizer kiosk.
POS display units are placed for common goals – for brand exposure and increase sales featuring premium products. But aside from these, a custom POS display must do more beyond its intended purpose. Nivea proved that they care not just for their customer’s skin but for their health as well. These are the great reasons why we love this retail POS display.
It is necessary to remind people about the importance of practicing health and safety during these times. Nivea combines the effectiveness of a product display and the functionality of a hand sanitizer dispenser. They are able to market their brand and at the same time, encourage and remind the customers to sanitize. Their shopping experience is hundred percent secured by this initiative. Taking care of shoppers’ health is important to this business.
Reminding customers to “wash,” “sanitize,” and “moisturize” through the printed designs on their display, is a good move. This reinforces proper hand hygiene, which is very critical these days.
Incorporating a touchless hand sanitizer dispenser that is accessible to everyone makes it more convenient for the customers. With built-in sensors, the kiosk can automatically dispense gel, foam, and/or other liquid for sanitization. Moreover, it has a built-in camera with a thermometer function to easily monitor the temperature of anyone who uses this hand sanitization. What a powerful combination of technology and marketing, isn’t it?
Customers themselves nowadays prioritize their health and safety. In response to this concern, Nivea’s POS display idea with hand sanitizer kiosk is accessible to everyone and it is positioned in places where people can easily see this. If we can notice in the design of this display stand, the hand sanitation feature captures shoppers’ attention first. In addition, hand sanitation operates smoothly.
The addition of a sanitizer dispenser in this merchandising display can also help boost foot traffic in a specific part of the store. There are sanitizing stations around the store, however, having one in a place where people can readily access them is such a clever move. Moreover, it is facing the aisle so customers would spot them straight away, advertising Nivea products in a way that is not obtrusive. This type of subtle advertising is far more effective than forceful, in-your-face promotions we often see in grocery stores.
Now, how can this merchandising display stand with hand sanitizer help you in creating a safe haven for your customers and staff? Why must you consider having something like this in your retail stores?
Safety is what people desire, especially in this time of crisis. We are also responsible for maintaining an environment that is safe and secure against the threat of the virus. We can build a stronger connection with our customers when they feel that we care for them. And please, don’t forget to extend this care to your staff. They are as important as this business. Without them, you can’t run the company. Care is one of the foundations of people’s trust. Let them experience it in your brand!
Do you want to promote your product while ensuring the safety of everyone? Feel free to contact us! Send us an email and learn more about how you can advertise your product with customizing and innovative ideas that match your brand. ODM has been helping business grow by providing great marketing ideas such as POS display units and promotional products that can help increase their sales while reflecting their clients’ goals.
This hand sanitizer also doubles as an advertising display. Fully automated, the content can be changed as needed.
Maintain hygiene by installing a contactless hand sanitizer display in the office, public establishments, schools, hospitals, and stores. As this is contactless, it minimizes the risk of contracting disease-causing germs.
Ideal for frequently-visited places, this sanitizer display stand also acts as a POS display for brands. Here’s why it’s good for your brand.
Here at ODM, our creative designers are can help you come up with inventive display ideas that are beneficial for the company.
Let us introduce to you ODM and Mindsparkz’s newly designed contact-free POS display for effective product merchandising!
We spotted this cardboard retail display in Singapore. Because of its wonderful and highly informational design that became highly attractive to customers, it has been great in promoting the products of Kotanyi.
Check this out! Let us show you how effective a POS display is and how it can promote your brand to stand out too.
With Chinese New Year just around the corner, many brands are looking to spice up their POS displays to reflect the festive cheer. Kinder Bueno is no exception, we spotted this retail chocolate display stand at a supermarket in Singapore.
Another POS display stood out to us due to its incorporation of the display into a normal grocery store shelf.
If you are in the tobacco and cannabis industry, this custom printed rolling tray will help hype up your brand.… Read More
What is a corporate gift? This question might sound silly, but apparently, it is! And one thing is sure: we… Read More
What is a certificate of origin? If you are shipping merchandise goods overseas, it is imperative to understand why this… Read More