The health crisis around the world challenged business owners to guarantee a safe space for the customers. Hand sanitizers become one of the essential things that everyone must have because they serve as our first line of protection. Nivea, one of the leading companies in the field of skincare, have effectively marketed their brand while keeping the safety of their valued shoppers from the threat of Covid-19. Here is an innovative merchandise display stand with a built-in hand sanitizer kiosk.

Merchandise Display Stand

Merchandise Display Stand

 

4 Reasons to Get Inspired by Nivea’s Merchandise Display Stand with Hand Sanitizer 

POS display units are placed for common goals – for brand exposure and increase sales featuring premium products. But aside from these, a custom POS display must do more beyond its intended purpose. Nivea proved that they care not just for their customer’s skin but for their health as well. These are the great reasons why we love this retail POS display.

Merchandise Display Stand

Merchandise Display Stand

 

Informative

It is necessary to remind people about the importance of practicing health and safety during these times. Nivea combines the effectiveness of a product display and the functionality of a hand sanitizer dispenser. They are able to market their brand and at the same time, encourage and remind the customers to sanitize. Their shopping experience is hundred percent secured by this initiative. Taking care of shoppers’ health is important to this business.

Reminding customers to “wash,” “sanitize,” and “moisturize” through the printed designs on their display, is a good move. This reinforces proper hand hygiene, which is very critical these days.

 

Innovative

Incorporating a touchless hand sanitizer dispenser that is accessible to everyone makes it more convenient for the customers. With built-in sensors, the kiosk can automatically dispense gel, foam, and/or other liquid for sanitization. Moreover, it has a built-in camera with a thermometer function to easily monitor the temperature of anyone who uses this hand sanitization. What a powerful combination of technology and marketing, isn’t it?

 

Accessible

Customers themselves nowadays prioritize their health and safety. In response to this concern, Nivea’s POS display idea with hand sanitizer kiosk is accessible to everyone and it is positioned in places where people can easily see this. If we can notice in the design of this display stand, the hand sanitation feature captures shoppers’ attention first. In addition, hand sanitation operates smoothly.

Boosts Foot Traffic

The addition of a sanitizer dispenser in this merchandising display can also help boost foot traffic in a specific part of the store. There are sanitizing stations around the store, however, having one in a place where people can readily access them is such a clever move. Moreover, it is facing the aisle so customers would spot them straight away, advertising Nivea products in a way that is not obtrusive. This type of subtle advertising is far more effective than forceful, in-your-face promotions we often see in grocery stores.

 

Merchandise Display Stand with Sanitizer – Does Your Business Need It?

Now, how can this merchandising display stand with hand sanitizer help you in creating a safe haven for your customers and staff? Why must you consider having something like this in your retail stores?

  • Safekeeping – Customers’ protection must always be the primary concern in these times. This POS display stand with hand sanitization helps to keep them safe while inside your establishments. 
  • Cost-Efficient – Comply with the government’s precautionary measures while also maximizing your brand promotion. This will be a great investment for your business in the long run. 
  • Promote Proper Hygiene – This hand sanitizer dispenser supports our goal which is to protect not just our customers but the whole working staff from the threat of the coronavirus. Sometimes, people might get too excited to see the outside world that they almost forget about the pandemic. Encourage them to observe hand hygiene. Protect your employees as well.

 

Merchandise Display Stand

Merchandise Display Stand

 

In Conclusion

Safety is what people desire, especially in this time of crisis. We are also responsible for maintaining an environment that is safe and secure against the threat of the virus. We can build a stronger connection with our customers when they feel that we care for them. And please, don’t forget to extend this care to your staff. They are as important as this business. Without them, you can’t run the company. Care is one of the foundations of people’s trust. Let them experience it in your brand!

 

ODM’s Purpose

Do you want to promote your product while ensuring the safety of everyone? Feel free to contact us! Send us an email and learn more about how you can advertise your product with customizing and innovative ideas that match your brand. ODM has been helping business grow by providing great marketing ideas such as POS display units and promotional products that can help increase their sales while reflecting their clients’ goals. 

 

After More Sanitizer Display Designs?

This hand sanitizer also doubles as an advertising display. Fully automated, the content can be changed as needed.

 

Maintain hygiene by installing a contactless hand sanitizer display in the office, public establishments, schools, hospitals, and stores. As this is contactless, it minimizes the risk of contracting disease-causing germs.

 

Ideal for frequently-visited places, this sanitizer display stand also acts as a POS display for brands. Here’s why it’s good for your brand.

 

Here at ODM, our creative designers are can help you come up with inventive display ideas that are beneficial for the company.

 

More POS Display Ideas

Let us introduce to you ODM and Mindsparkz’s newly designed contact-free POS display for effective product merchandising!

 

We spotted this cardboard retail display in Singapore. Because of its wonderful and highly informational design that became highly attractive to customers, it has been great in promoting the products of Kotanyi.

Check this out! Let us show you how effective a POS display is and how it can promote your brand to stand out too.

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