Visual display idea – Ted Baker’s Abominable Showman

Ted Baker have taken an interesting approach to their festive marketing campaign. They have used a creative visual display idea in the form of the Abominable Showman character. The character has been displayed in the front window of their Portsmouth store in England. Alongside this unique marketing campaign, they have utilized customer interaction. Customers can engage with the brand online by creating their own Abominable Showman. They also get to choose a song to go with their created character. This is a interesting technique to engage customers … Continue reading Visual display idea – Ted Baker’s Abominable Showman