Looking for simple yet original promotion idea? Perhaps you can get some inspiration from Oral B, on how the brand markets its toothpaste. Wondering what’s so special about something as normal as post-it? Read on…
Not just post-it, but Whitening post-it! The yellow post-its gradually become white post-its as the stack is being used up. This gimmick is to convey the message ‘ The more you use it, the whiter your teeth get’ to Oral B’s customers. We really like this creative marketing idea. Definitely able to stand out from its competitors and leaves lasting impression on customers.
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It makes me remember the previous blog on the post its for balding people. https://www.theodmgroup.com/2011/05/19/choosing-the-correct-promotional-products-custom-odm/