POS Display Design
A point-of-sale display (POS display) is a specialized form of sales promotion that is found near, on, or next to a checkout counter (the “point of sale”).
As virtually everything can be customizable, there is a huge range of options when it comes to POS displays. For a POS display everything from the brand name, the number of shelves, shape, colour to the material used can be customized. Materials used can completely transform the look of the display, and in turn, the customers view of the product or brand itself.
The main point of POS displays is that these are not only meant to sell and advertise your product but to sell your brand to prospective customers.
Some Point of sale display examples showing how it can work.
Sophisticated Retail POS Display Gets People Talking About Evian
Beautiful, sleek and eye-catching – we love this Retail POS Display by Evian. These words are all things that are associated with Evian branding, so it shouldn’t be surprising that their POS Display Units have a similar feel. We particularly like this design as it stands out without being overpowering. Retail POS Displays Units are a great way to visually advertise your product. They also give you an opportunity to get your brand name out there.
Spotted at an airport, Evian has made the most of their opportunity here. The brand name is imprinted on it with a picture of the mountains and the tagline ‘Fly High-Drated’. This clever take on words will make customers smile and also remind them to remain hydrated when flying.
Sophisticated Retail POS Display Gets People Talking About Evian
Eye-Catching Fragrance POS Display by Bath & Body Works
Bath & Body Works stands out from the rest of its competitors with its POS Fragrance Display. This custom in-store display allows them to attract more attention to promote their new fragrances. This advertising campaign gives Bath & Body Works more brand exposure and new product awareness. It is an effective way of enticing customers and potentially increasing your sales.
Eye-Catching POS Fragrance Display by Bath & Body Works
Bold Perfume POS Display for Hugo Boss Advertising Campaign
Take a look at this Bold Perfume point of sale display for Hugo Boss’s Advertising campaign. Point of sale displays is an excellent way to encourage customers to buy your product and increase sales. They also help to improve the overall image of your brand. With elaborate designs and bold colours, you as a company can portray your brand in the best light. This is just what the display does.
Bold Perfume POS Display for Hugo Boss Advertising Campaign.
POS Display Manufacturer Example – Mentos Creative Marketing
Working with a professional POS display manufacturer will ensure that your units are high quality and well-designed. The use of POS Displays can help differentiate your brand from your competitors. A similar unique hanging POS display by Mentos can be useful in boosting your sales and improving your brand visibility.
POS Display Manufacturer Example – Mentos Creative Marketing
Smirnoff’s Eye-Catching Custom Beverage Display
We love Smirnoff’s eye-catching custom beverage display to exhibit their new midnight 100 drink. Sold specifically in Thailand, this stand instantly stands out over other beverage competitor brands. This takes retail sign ideas to the next level. Indeed, Smirnoff’s presentation here takes up a large shelving area and is immediately visible to shoppers down the alcohol aisle.
Smirnoff’s Eye-Catching Custom Beverage Display
Confectionery POS Display Stands Draw Instant Customer Attention
Check out the Free Standing Display Unit choices by M&Ms and Cadbury! We love these fun, memorable and stimulating POS Display stands. These instantly attract attention and enhance brand remembrance. POS Display Stands are a fantastic way of capturing customers’ attention and attracting them over to your product. From a distance, the first thing a customer will notice when they arrive in a shop is anything visually different than a shop shelf. This unique confectionery stands by the chocolate brands will certainly capture that attention!
Confectionery POS Display Stands Draw Instant Customer Attention
Confectionery POS Display Stands Draw Instant Customer Attention
Informative Yet Creative POS Gin Display By Sipsmith London
Sipsmith London Dry Gin captures people’s attention with their eye-catching and interactive POS Gin Display. A useful way to showcase their products with their unique and exclusive style. POS Display Units are proven to be effective in boosting sales and improving the brand exposure of the company. Find out how Sipsmith London has done well in capturing people’s attention with its innovative display.
Informative Yet Creative POS Gin Display By Sipsmith London
Energizer Advertising Custom Instore Display
Energizer has recently used small Instore Displays within its marketing campaign. Energizer is doing this often because it does make so much sense to go for this marketing strategy in stores.
To use such a custom Instore Display is very smart, as it is eye-catching and everybody will pass it. The bright colours and the unusual width are making this display stand so specific and interesting. Also, the price display is very particular and not as seen as in everyday life in supermarkets.
Custom Made POS Display – Dove Promotion
Dove has recently been using a new and large POS Display for their in-store marketing. This kind of large POS display which is in the shape of the product is often used by companies such as Dove, and it is a great choice for in-store promotions.
This particular company has chosen an in-store marketing display that uses the colours and shapes associated with love to target its customer base of “chocolate lovers”. The display itself is eye-catching and makes the brand more memorable, which will ultimately help to boost sales.
Promo Display Idea – Instore POS by Hershey’s
Poster display, counter display, LED display, POS display… there are so many. And also Hershey’s decided to use a promo display for their marketing campaign.
Indeed, the largest chocolate manufacturer in North America is trying to increase its sales with in-store POS displays located in supermarkets.
Promo Display Idea – Instore POS by Hershey’s
Standing right at the side of the main aisle, the giant chocolate bar does not waste time being ignored. The promo display is not only a POS display but it is also thin and not too bulky to be smartly located at the beginning of the lateral hallway, blocking it for half. Hershey’s was able to higher brand exposure and awareness, thanks to the POS display and at the same time to combine it with a promo set up to boost sales and customer retention.
Custom In-store Beer Display by Kirin Ichiban
It is the middle of the summer and not surprisingly it is extremely hot in Asia. You feel like drinking something, but among all these beverages, even the simplest choice seems hard. And there it is! Your attention is lured by this unique custom in-store beer display by Kirin Ichiban.
Custom In-store Beer Display by Kirin Ichiban
This in particular is an in-store beer display customized as a giant Kirin beer can. It is shaped and designed exactly like one of the products they are selling, white coloured display with logo on the side. The structure is simple, there is no need to differentiate the items, as the beer promo concerns only one product.
In-Store POS Display by Maybelline to Boost Visibility
In this time of mass production and competitiveness, it is essential to stand out from the competitors. Maybelline adopted a simple but efficient way to differentiate its products by using an in-store POS display.
In-Store POS Display by Maybelline
As you can see from the photo there is visually a clear separation between the lipsticks of the concerned brand and those in the background. There we can find other outstanding beauty brands like Nivea and Carmex, but you would hardly notice them unless you were looking for them on purpose.
Nivea Lip Care Promo – Custom POS Display
Looking for an idea of how to catch customers eyes when they do shopping? It is a real challenge considering how many competitors there are in the market. In this case, the best idea is to stand out with the help of a custom POS display which will highlight your brand among others. We like to emphasize the advantages of this promotional idea on an example of the Nivea brand.
Nivea Lip Care Promo – Custom POS Display
Consumers all around the world know Nivea personal care brand. But in order to be up to the mark, even this global brand needs to promote its products. Usually, a custom POS display is the best way to communicate with customers. If your exact product is small and doesn’t have a big branding area as Nivea Lip Care packaging you can post important information on this advertising stand.
Milka Custom POS Display in Dubai Duty-Free
This summer, traveller’s transferring and flying to and from Dubai can clap their eyes on this amazing Milka custom POS Display in Dubai International Airports Duty-Free.
Milka Custom POS Display in Dubai Duty-Free
This POS Display is shaped like their loved mascot cow, ‘Milka’ – a symbol of their brand. This purple cow is shown on the packaging of all their chocolate and appears in TV advertising, and that’s why everyone can easily recognize this brand promotion.
In-Store Marketing Idea for Drinks – LED Rotation Displays
Here is one in-store marketing idea for the drinks industry, perfect for attracting new customers and increasing brand awareness – a cool LED rotation display to show off your drinks.
There are various marketing techniques for the drinks industry. TV advertising, billboards, in supermarkets. But as a new in-store marketing idea, we’ll show you how to attract attention with this product.
In-Store Marketing Idea for Drinks – LED Rotation Displays
The drinks display works by putting bottles onto the rotating glass surface. LED lamps underneath shine to light up bottles the colours of the drinks inside. What’s great about this LED product display, is that your product will be rotated so that buyers can see all bottles from different angles for maximum exposure of product range.
It is a good idea for brands that offer drinks with different flavours, for example, alcohol brand, Bacardi Breezer. or for spirit companies to showcase their bottle varieties.
Easter Marketing – Kinder Chocolate In-Store Statue Display
Easter is fast approaching and everywhere is alive with their in-store Easter marketing displays. This Chinese supermarket, in Zhuhai, China, is promoting Kinder Surprise chocolate (part of Ferrero) and have designed fun and unique statues for their own promo!
Easter Marketing – Kinder Chocolate In-Store Statue Display
Clean and vibrant design. This in-store display plays a massive part in any type of marketing campaign, therefore it is essential to support the promotion via a well thought out display. This statue is big, bold and is creative!
In-Store Marketing by Kinder Bueno Spin & Win Promotion
In-store marketing helps brands to stand out from their competitors, they help to attract the eye of customers who enter your store and purchase your products. In this display, Kinder Bueno, has decided to offer the chance to win prizes in their new sales promotion in Singapore.
In-store Marketing by Kinder Bueno Spin & Win Promotion
This use of competition in Kinder’s in-store marketing promotion is a great idea, especially for such a competitive industry. As it forms incentives for people to buy their chocolate, and what’s more, their point of sale display is shaped like a Kinder Bueno, it’s eye-catching and hard not to miss.
Point of Sales Display – Mix It Up with Schweppes
An in-store point of sales display, when used correctly, can be an innovative tool for promoting your brand and product. And here we have a great example of successful vivid use of marketing in this point of sales display Swiss beverage brand, Schweppes, whose display is both bright and exotic looking. Below will highlight exactly why this is a good display.
Mix It Up with Schweppes Point of Sales Display
Brand awareness. POS displays play a huge part in making sure that your brand makes its stand in a world full of customers.
Advertising POS Displays – 2016 Best Ideas
ODM has decided to share with you the best examples of advertising POS Displays for the first half of 2016. POS Displays are an essential part of the marketing campaign of any retail brand and a key tool for customer attraction. Here you can find more ideas for your promo campaign and also can discover something interesting about the latest POS trends.
Advertising POS Displays – 2016 Best Ideas
POS Display Ideas – Transparent LCD Display
Technology is advancing quickly and companies are developing new ways to market and promote their brand. A recent example is this Transparent LCD Display being advertised in Hong Kong.
POS Display Ideas – Transparent LCD Display
Using a Transparent LCD Display for the glass of a fridge is great for drinks companies such as Heineken to promote their brand. The digital display will attract customers to the product while illuminating the logo or special offers available.
Cute Advertising Products from San-X’s Rilakkuma
Cute advertising products are a great incentive for customers to buy and collect items from a certain brand. At this bakery in Zhuhai, Japanese brand San-x and their famous character Rilakkuma have produced a set of three plates that have been put on the countertop display. These plates are a fun way to advertise your product, and with Rilakkuma being a character recognised worldwide, this promotional cute advertising product is sure to be popular.
Cute Advertising Products from San-X’s Rilakkuma
LED In-store Display – By Bombay Sapphire
This illuminated LED in-store display is a fantastic choice for the popular alcohol brand Bombay Sapphire. Utilising airport space can be difficult, especially when trying to attract thousands of potential customers who pass through every day. In this airport’s duty-free section, Bombay Sapphire has successfully made this in-store display eye-catching with its use of lighting and imagery.
LED In-Store Display- By Bombay Sapphire
Free Glass by Guinness – Rugby World Cup Promotion
Yet again famous beer brand Guinness is giving away free gifts. This time there is a promotion with sports-related background – a limited edition Rugby World Cup free glass.
These pint Guinness glasses were specially released to coincide with last year’s Rugby World Cup. In the packaging, the glasses hold a can of Guinness, which makes it an excellent gift with purchase items.
Free Glass by Guinness – Rugby World Cup Promotion
Digital POS – Restaurant Marketing and Advertising
Digital POS displays are a fantastic tool for marketing and advertising. Here is a brilliant example of a touch screen digital menu on a show in Zhuhai, China. This can be applied to your restaurant chain!
This particular pos display allows the user to browse through the menu via a tall touchscreen high-res display.
Digital POS – Restaurant Marketing and Advertising
In-Store Display – How to stand out in-store by Berocca
An in-store display, when used correctly, can be an innovative tool in marketing your brand and product. Here we have a great example of a successful eye-catching display by vitamin drink company Berocca. This display will prove to be useful for Berocca in a number of ways. Below we will highlight precisely what these are.
In-Store Display – How to stand out in-store by Berocca
Customised Packaging: Inis, Energy of the Sea
Customised promotional packaging is a brilliant method to help stand out in-store. Here is a superb example of custom packaging on show at Cork Airport.
Inis are a skincare and beauty brand founded in Ireland. This custom packaging is a great illustration for all brands to take note of. It backs their heritage and supports their latest marketing campaign, Energy of the Sea.
Customised Packaging: Inis, Energy of the Sea
Promotional Display – Effective marketing by Godiva
This promotion by Godiva is a great example of how individual marketing ideas can compliment each other and create a strong marketing campaign. Below we will highlight the crucial elements of this promotional display and how this can be beneficial to any business or brand.
Promotional Display – Effective marketing by Godiva
On-Premise Display – How to attract customers by McDonald’s
McDonald’s are undoubtedly a huge name in the food industry. Whilst this may be so, they do not stop advertising their brand. Here they have created a successful on-premise display that will help to attract consumers to their brand. Many big brands actively use on-premise displays in their marketing efforts, and this blog will illustrate what effects they can have on your business.
On-Premise Display – How to attract customers by McDonald’s
In-Store Display by Walmart: Chinese New Year
Chinese New year is coming up and various stores around China are sporting the famous red and gold throughout their in-store display. Here is a great example from America own Walmart, with this incredibly festive store design.
Shoppers are welcomed into this festive wonderland as soon as they enter the doors and what an introduction it is! These vibrant and Chinese-themed hanging decorations really set the ambience. In central isles, various impulse purchases take their place, with numerous monkey themed products to celebrate the year of the monkey.
In-Store Display by Walmart: Chinese New Year
Scintillating POS Display by Insulating Giants, Thermos
Insulating food and beverage giants Thermos drive to keep our matters warm. Here is a great example of a POS display, on show in the renowned Jida Mall- located in Zhuhai.
Mammoth-sized travel tumblers, as Thermos have christened it, take centre stage in this eye-catching POS display. Super-sizing employed by many brands; Red Bull, Bettina Barty and Chanel to name a few, is a great tool in getting the product and indeed brand out there and noticed.
Scintillating POS Display by Insulating Giants, Thermos
Awesome In-Store Display by Nestle Frutips
Here we have a fantastic in-store display fabricated by Nestle for one of my personal go-to comfort gummies- Frutips, displayed in Zhuhai’s very own Walmart branch.
Vibrant colours and some excellent fruity images help support the brands overall theme and ensure that the products are out there to be seen. Organisation and presentation are essential for In-store displays. As much as this can be down to the particular store workforce if you are able to provide a design and display of a high standard you can be sure that this will translate into the treatment and presentation of the products being carried.
Awesome In-Store Display by Nestle Frutips
POS Display and Free Gift by Nestle: Made with Love
Today’s case about POS display free gift promotional campaign by Nestle is all about marketing with love. Currently in China, in Carrefour chain of hypermarkets, this transnational brand is offering a gift with purchase of the big jar of their powder milk – a coral heart-shaped pillow.
Nestle is a transnational food and beverage company based in Switzerland. It is the largest food company in the world measured by revenues.
POS Display and Free Gift by Nestle: Made with Love
Marketing Innovations: McDonald’s, Digital POS Display
The fast food restaurant industry has played host to some radical changes over the last decade. This McDonald Create Your Taste digital POS display is a great example of the noticeable power shift from the corporate to the consumer, as well as the much-needed swing of emphasis to a more healthy ‘gourmet style’ food offering.
McDonald’s: Create Your Taste
Premium Drinks Promotion: Grey Goose
High-quality vodka and Grey Goose are two phrases that are generally in unison. No surprise then that this drinks promotion POS display is one to not only catch but caress the eye.
Grey Goose In-Store Display copy
Promotional Display – Effective marketing by Godiva
This promotion by Godiva is a great example of how individual marketing ideas can compliment each other and create a strong marketing campaign. This blog will highlight the crucial elements of this promotional display and how this can be beneficial to any business or brand. Click the link above.
Promotional Display – Effective marketing by Godiva
Marketing budget efficient usage by Body Shop
Combining the promotional benefits of a Point of sale display and a gift with purchase. As the body shop has done here, they are displaying their gift with purchase with a basic POS display, advertising the promotional product upon entry to the store. Your Marketing budget can be used in this way too, both a gift with purchase and an in-store display. A great way to promote the store, the product and the brand.
Marketing budget efficient usage by Body Shop
Exclusive Watch POS Display to Increase Sales
A watch is a small timepiece with different individual values to different individual persons. A watch is not just a physical material object, – it’s a lifestyle to most people. First impressions and the story behind your watch is therefore important, which means that when you purchase your watch you will be impressed by the soundings, which takes its part when it comes to storytelling about the watch. The watch POS display is therefore important.
Exclusive POS Watch Display to Increase Sales
An eye-catching drinks POS display
A great eye-catching drinks POS display is valuable for companies that want to attract a larger group of customers. In this blog, Somersby Cider distributed these eye-catching wooden barrels as a sales technique to lure peoples attention. It is not only a great looking product but also has a positive message that strengthens the brand identity.
An eye-catching drinks POS display
POS Displays – Original Ideas for Drink Companies
In this post, we would like to elaborate on some POS creative ideas for drinks companies. This industry is prolific in its use of POS (Point Of Sale) materials & displays in stores, so companies try to brainstorm for bright new ideas to stand out from the competition.
We have noticed that POS displays in the shape of bottles are quite popular:
Back to blighty with this British POS display from Lonsdale
This brilliantly British POS display from Lonsdale definitely encapsulates the theme of British culture well. Lonsdale is widely recognized as a British Brand of sports clothing. This British POS display was in a department store in Zhuhai, China.
Back to blighty with this British POS display from Lonsdale
A truly unique Instore POS display by True religion
Take a look at this truly unique Instore POS display by True religion. True Religion is an American clothing company. It is currently offering a double promotion within its stores in Hong Kong.
Easel-y a great idea to make a Unique POS display
The MaBelle unique POS on the right-hand side has cleverly incorporated a QR code into its display. It allows busy passers-by to simply scan the code to discover more about the promotion. This is a great way in which companies can improve brand engagement. QR codes being used apart of promotional products or advertisements is also becoming a new trend you might want to keep an eye out for or possibly to incorporate into your marketing campaigns.
Jameson POS in Shanghai Airport.
On travelling back through Shanghai airport this week we were pleased to see improved shelf space in the form of a very nice POS island display. A flat-screen TV advertised the unique functions of this adaptor and it is good to see the continued success of this promotional mechanism for Jameson.
Eye-catching POS display by Chivas Regal
Chivas Regal, one of the world’s original luxury whiskies is currently showing an eye-catching POS display in Hong Kong. It’s a luxury armchair, perfect for sipping your glass of Chivas in.
Eye-catching POS display by Chivas
Whisky POS Promotes Stronger Sales
Glenfiddich Whisky has an excellent POS display at Heathrow airport to promote their range of Single Malts. The mix of Wood & Acrylic works well flowing around the display, with a big stags head majestically crowning this display.
Duty-Free shops are excellent for showcasing new drinks products, promoting your brand and targeting overseas buyers who might not know your products. It is also a great way to target existing customers with high end, awe-inspiring displays.
Great idea for Promotional POS display in China
This promotional POS display was spotted in one of the biggest convenience stores in Zhuhai, China. It caught our attention immediately. With its unusual and creative appearance, this POS is a great idea for any drinks promotions.
Promotional POS display in China
Cadbury Custom POS Display in the UK
The leading British confectionery company, Cadbury, is taking maximum advantage of their marketing, through the use of a number of different highly visible POS displays, as seen below:
Custom POS Display
Vintage POS display from The Body Shop
As you can see from the photo. This is a highly unique and vintage POS display that was used in Hong Kong. The vintage POS cart is highly different compared to the displays of other cosmetic companies. This is likely to be eye-catching as it differs from competitors and is likely to gain the attention of passers-by for longer. The vintage POS is very reminiscent of an olden day market cart. It has a chalkboard and the chalked “try me” reinforce the time period aesthetic. The shelving also makes it look like a market stall. What is also extremely interesting is that this vintage POS display also draws attention to the posters behind the cart. The posters add value to The Body Shop products. The posters state that the Body shop is “against animal testing”, “support community fair trade” and “activate self-esteem”. By visually displaying these company goals. The customer is likely to perceive The Body Shop as an ethical company.
Vintage POS display
Get the attention you need with a POS display in China
Wandering around Walmart in Zhuhai you can see this display of Kinder chocolate. The placement was well-chosen, it was right at the entrance of the candy section. To make it even more noticeable they placed a second display right at the end of the candy section to ensure it will get the attention it is requesting. Since Kinder chocolate is an imported product it therefore sold at a high price. However, looking at the almost empty shelves it clearly shows the effect of a POS display.
Get the attention you need with a POS display in China
Marketing Innovation: Digital POS Display
The future is here: using innovative digital POS displays and mixing technology-enabled experiences in physical stores with internet or mobile sales components, is now a top-trend.
The remarkable fringe branded Wall’s, with a digital screen on the front side, has recently attracted our attention to the trade show in Hong Kong. Not just an ice-cream fridge, but a unique point-of-sale display: with eye-catching and colourful animated advertising messages, it will not let you just pass through.
Marketing Innovation: Digital POS Display
Dining and Serving In-Store Display: Corelle
In-store Displays can be massive tools in grabbing attention, pulling customers in and generating sales. Yet, this display by Corelle is a great example of how subtlety can act as an advantage.
In-Store Display- Corelle
Creative POS Display by Bettina Barty
Spotted at the Cosmoprof Trade Fair in Hong Kong: Bettina Barty, the famous cosmetics brand, is taking maximum advantage of its marketing, by using a creative POS display, made in the shape of their popular bath and shower gel bottle.
The cosmetics line Bettina Barty, produced by German company Straub GmbH, stands for affordable bath, skin and body care for daily needs. The products’ distinguishing features are intense and very special fragrances, functional and shapely bottles and the highest quality.
Straub GmbH is a family-run cosmetics company based in Wertheim, Germany. It is one of the leading manufacturers of high-quality care products in the country, producing more than 900 different cosmetic products and exporting them to 70 countries worldwide.
Bettina Barty Creative POS Display
Countertop POS to boost your sales
Being the most important part of the marketing campaign, POS displays can attract a lot of customers’ attention and boost your sales. POS stands are used in order to gain more attention from the consumers who just pass by. One of the popular types of point of sale is the countertop POS. These POS saves a lot of space and can be placed next to the counter. It makes it perfect for the small stores with a lack of space for the large POS.
Countertop POS – plastic, metal, cardboard
On-Premise Display by C’est Bon Attracts Consumers
C’est Bon, a major Chinese drinks company has created a successful on-premise display that assists in attracting consumers to the product. Many big brands actively use on-premise displays and put a huge investment in their marketing efforts, however, few successfully create ones that stands out enough to gain the desired effects.
On-Premise Display by C’est Bon Attracts Consumers
In-Store Display to Increase Brand Awareness by Nescafé
The Swiss coffee brand Nescafé is using sensory branding in their marketing approach through a creative in-store display to evoke customers’ emotions and then increase total brand recognition. This in-store promotion is tailored to the Chinese market and was a part of the brand’s strategy to increase awareness in the Chinese city Changde in the Hunan province.
In-Store Display to Increase Brand Awareness by Nescafé
Eye-Catching Customised Branded Cart by Royal Mail
This interesting and eye-catching branded cart by Royal Mail represents a perfect example of a branded product, that other companies should think about implementing. This offers much more than just storage and transportation of goods, it also doubles as a POS display that can indirectly increase the company’s sales and performance.
Eye-Catching Branded Cart by Royal Mail
McCafe rising Brand Awareness with POS display
McCafe rising Brand Awareness with POS display
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Marketing Ideas: Customised Packaging Helps Boost Sales
Customised Packaging is a fantastic and unique way to advertise and boost sales for a company. This marketing idea is rarely used to full effect as a strategy and so, therefore, provides a huge opportunity for more businesses to implement. This particular brand of Jamaican Blue Mountain coffee clearly reflects a business fully and successfully using this marketing idea.
Marketing Ideas: Customised Packaging Helps Boost Sales
Huge Custom Display Demands Attention – Minute Maid
Custom Display, is a phrase the marketing manager will be keen on. They are great ways to increase brand awareness demand attention and stand out from the crowd. Minute Maid has taken this to the next level with this magnificent huge custom display on the high street of Harbin. The fruit design of this is in line with the core competencies of the drinks company, conveying the fresh and healthy message of their fruit drinks.
Huge Custom Display Demands Attention
How can ODM help you?
Interested in creating your very own POS display? Enquire @ ODM for more ways and explanations on how you can vastly improve your business. Our product designers will be able to provide you with multiple unique and interesting ideas for you to wow your audience and increase brand recognition. The specialists here are capable of assisting you throughout every process to ensure a pleasant experience. Contact ODM now!
What is a POS display?
POS display means Point-Of-Sales display. It is a specialized form of sales promotion that is found near, on, or next to a checkout counter (the point of sale). For a POS display everything from the brand name, the number of shelves, shape, colour to the material used can be customized. Materials used can completely transform the look of the display, and in turn, the customers view of the product or brand itself. The main point of POS displays is that these are not only meant to sell and advertise your product but to sell your brand to prospective customers.
Why is it important to use POS display?
The aim of POS display is to boost visibility and to increase brand awareness and brand recognition. Those displays will help your brand to catch potential customers and increase the loyalty of your current customers.
What are the benefits of POS displays?
he first major benefit is that POS displays will provoke impulse purchase from consumers. If your POS display is eye-catching, colourful, well-designed, consumers will be more tempted to buy your product. As a result, POS displays will help to increase brand awareness and to gain visibility. Moreover, POS displays are an essential tool for brands to push their promotions.
What kind of POS displays are effective?
Custom displays, in-store displays, on premise displays, counter top, big product shaped displays, digital POS displays, vintage displays, POS display with free gifts, etc.