Bourgeois, a French cosmetics brand, is running a gift on purchase promotion in French supermarkets. The promotion‘s target is teen girls. For each Cosmic Girl perfume bought, customers receive a free silver bag. The bag can be used for a number of purposes : shopping bag, sports bag, trendy school bag etc.
Printing a photo of the bag in usage on the promotional gift seems to be a great idea as it shows client just how attractive and useful the bag can be. What’s more the bag’s design copies that of the very fashionable and popular American Apparel bags. Teenage girls should be thrilled with this promo!
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