The Dairy Industry is becoming more competitive, therefore, it is crucial for brands involved to offer promotions to customers so that they are able to stand out and gain a competitive edge against rivals. In this blog, we will talk about this promotional campaign done by Milka, the world famous instant-chocolate company, is running this online promotion.
This gift with purchase promotional offer is offered in France. We have seen such promotions on numerous occasions now and most of them come from milk/dairy companies. Below, we can see an image of the promotion that includes this promotional mug and how it is customized in terms of printing.
Registering on Milka’s website, their customers can receive an amazing branded mug as a promotional gift. In order to make this promotional product even more eye-catching, Milka decided to colour it with a white and purple cow pattern. This is to suit the colours of their brand. This kind of promotional merchandise generally :
By providing customers with a promotional gift like a promotional mug from which they will benefit regularly while displaying the logo and colours, Milka implemented the perfect promotional strategy.
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