Being a limited time promotion from 15th July to 15th of August, this helps generate exclusivity and higher perceived value for customers, increasing Shell Helix sales for the period.
Simply buy any Shell Helix brand petrol to get:
Decorated with flowers, this dinnerware set is a great for use during dinners as it gives an aura of elegance as it is laid on the dinner table.
Overall, it is notable that all 3 products offered work well together, giving consumers the synergy of an enhanced dining experience. This encourages consumers to buy all 3 brands of Shell Helix for their cars for the items. Notice that Shell logo is not very evident as it would greatly reduce the appeal and perceived value of these gifts.
Another interesting thing to note is that Shell Singapore was also offering promotional sports bottles with purchase of Shell Helix petrol. From this, Shell Malaysia can be seen offering more promotions catering to all members of the family…
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