Chloe, a famous French luxury fashion brand, ran a superb gift on purchase promotion this Christmas in France. For each Chloe perfume bought, customers receive a free branded leather pink purse.
I spotted this promotion in a French duty free store at Charles de Gaulle airport. The promotion was very well displayed at the entrance of the shop. This promotion helped the Chloe brand stand out from its competitors hidden away in the regular perfume aisle of the shop. What’s more this promotional gift is a high end one and is a great idea for luxury brands in general.
Check out other luxury promotions here :
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