DBS Hong Kong is currently offering a bean bag and a 2-in-1 vacuum cleaner as one of their many gifts with subscription. With every successful application, subscribers will be able to bring home one of these fabulous gifts!
These promotional products are great home gifts. Products like the vacuum cleaners are one of the most practical and convenient electronic appliances. Furthermore, bean bags are comfortable sitting materials that are fun and comfortable.  Children would definitely prefer bean bags than those typical sofas we have at home. Having a big and colourful bean bag at home would also brighten up the whole atmosphere.

DBS's Gifts with subscription - 2-in-1 Vacuum cleaner

DBS’s Gifts with subscription – 2-in-1 Vacuum cleaner

What are the benefits of these Gifts with Subscription?

DBS's Gifts with Subscription - Bean bags

DBS’s Gifts with Subscription – Bean bags

First of all, these gifts are of high perceived value. Take for instance, the market price of a bean bag is estimated to be around HKD 599. By offering such expensive looking gifts, DBS is encouraging customers to subscribe one of their many card plans. Gifts like these are especially ideal for big banks or big corporations. This is because it helps to portray the generosity of the bank or company. Besides that, customers would also feel happy to receive such gifts.

Branding

Companies adopting gifts like these should utilize branding as one of their marketing and advertising tactics. Branding helps to improve brand recall. By branding the bean bags, customers would be reminded whenever they sit on them. At the same time, it also boosts brand awareness. For instance, whenever friends are invited over for tea, they might be attracted by those big and colourful bean bags. As a result, the bean bags are acting as advertising agents that continue to advertise your brand even long after it has been received.