Once again, Ettusais is holding yet another marketing campaign! Previously, Ettusais offered a luggage as a promo gift with every SGD$180 nett spent at Metro Paragon as well as Metro Woodlands. This time round, they are offering a polka-dotted tote bag and pouch with every SGD$80 nett spent. Consumers get to receive an additional tumbler for every purchase of SGD$100 or more.

Embrace summer with Ettusais’s marketing campaign

Embrace summer with Ettusais’s marketing campaign

Ettusais is a Japanese skin-loving beauty brand that is popular for their products that prevent adult acne. It believes in giving women fun, tools to their individualism, and freedom from adult acne!

Why did Ettusais make use of promo gifts for its marketing campaign?

Ettusais has cleverly made use of a variety of different promo gifts to offer to their customers. These gifts are not only high value added, but they are also very practical and relevant in our daily lives. Promo gifts like tote bags, pouches and tumblers are great for everyday use and even for travelling purposes. Consumers would instantly be attracted to promotions like these and they would be encouraged to spend on Ettusais’s products in order to receive these giveaways.

Promo gifts are great marketing tools as they are extremely effective in bringing in more customers for the company. With more people knowing about your brand, it would help to increase brand awareness which would in turn help to establish a stronger brand name in your industry. Satisfied customers would spread word about your brand to their family and friends.

Now, in order to retain customers, you should take the promo gifts up one level by branding it. Branding is extremely important as consumers would constantly be reminded of your company every time they see your brand name. Subconsciously, these consumers would choose your brand over the others as they have a good impression about your brand. This would help to retain more customer which would in turn help to increase sales for the company in the long run.