Jacob’s is giving away an on-pack lunch box for every box of Hi-Iron Jacob’s Crackers 25g purchased. This promotion is available at all NTUC FairPrice outlets in Singapore.
This lunch box serves as a great complementary product for the crackers. Whether it is for school kids who want to bring crackers to school or working adults who want to bring it to work, this lunch box definitely encourages people to consume Jacob’s crackers. Jacob’s may also brand its logo on the lunch box to enhance brand recall and increase brand awareness. This lunch box may is reusable and by branding the logo on it, it creates free advertising for Jacob’s.
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