International sports events are always of interest for the promotional and advertising industry. The competition does not stop at the sport challenge any more but also extends to a fierce struggle between brands for advertising & exposure.
Big players are striving to increase their visibility and reach new potential customers during these internationally broadcast events. Look for news trends and ideas. Plan your own promotional campaign do not miss any of the action from upcoming events in your favorite sport.
Please find below our select calendar for 2011!
Some other events:
Sports events in Asia:
Please see below some blogs suggesting ideas for promotional products during sports events. And do not miss the next blog regarding Sports licensing!
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And dont forget the sports events happening in South Africa in 2011: the Rogby & the cricket world cup