The purpose of a promotional product is to advertise your brand whenever possible and add value to your customers’ patronage – often by offering greater utility for their everyday life. However, how can this function be fully maximized if your recipients are unable to bring them around and use them on the go? (where your brand receives optimum visibility)
Solution: Introducing ODM’s collapsible series, featuring items which are extremely portable and travel – friendly yet not compromising on utility.
This collapsible feature, often incorporated into items too bulky or inconvenient to carry around, provides much ease by compressing one whole item. See below: the following Hall of Famers in the Collapsible Series:
1. Collapsible Water Bottle
Perfect for travellers, this reusable water bottle is so convenient; with various ways of keeping it compact.
2. Collapsible Sandals – Chinelas
3. Collapsible Bucket
Utilising an on-pack mechanism with proper combination of synergy and utility, the collapsible bucket could very much increase the perceived value of your customers’ purchases.
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I love the collapsible bag collection you have gathered for the blog. Having spent most of my promotional products career of 18+ years working primarily with bags as Director of Product development for Air-Tex corporation (a Norwood Company) and Neely Manufacturing and having worked in product line and marketing development for Picnic at Ascot and California Innovations, I can really appreciate these products. I think the collapsible quality is great for a number of practical reasons, including freight/shipping. Thanks for the post.