This summer, Total, one of the biggest gas company in the world, is offering appealing promotional gifts to their customer. They are giving away 2 different types of baby kits, one for babies from 0 to 12 months and the other for babies from 13 to 24 months.
This baby kits comprises of:
Simply approach the staff at your nearest Total gas station and they will offer this amazing promotional item to you.
This campaign helps improve Total brand image as many customers with infants will surely enjoy this gift. Moreover, this campaign helps to promote some other brands such as the baby food and drink brands in the kit.
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Now a few words in French :
Cette campagne marketing du groupe Total est très intéressante. En effet, ils utilisent plusieurs objets marketing et des échantillons d’autres entreprises pour créer ce kit pour bébé.
Par ailleurs, en offrant ce cadeau, Total va surement s’attirer bon nombre de clients, qui préfèront une station Total à une autre, et donc par la même occasion augmenter leur chiffre d’affaire et soigner leur image de marque.
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