Promotions for Whiskey – Glasses as Gift with Purchase.

2 glasses as gift with purchase

Here’s an interesting promo by King of Queens distillery company for the Asian market.   We have seen many drinks companies offering glasses as a gift with purchase  – see blogs on promotions by Spirits companies.

This time the Bottle Necker promo is taken to a new level by offering 2 shot glasses, one packaged inside the other.  The idea behind this is novel, but there are 2 key concerns.

  • Will the 2 glasses and the bottle packaged like this be more fragile leading to breakages.
  • Who gets to drink out of the smaller glass?

Drop tests and other quality control can be carried out to check that packaging is acceptable.  

The fact that one glass is smaller than the other detracts from the idea of offering glasses as sets – that said, nesting the glasses like this really saves on packaging and is more unique on the market..

See our other blogs on Glassware manufacture & production processes for glass.

king of queens drinks promos

View Comments

  • While I agree about the glasses note, what seems to be even more odd is the total absence of information about the product. Just try to find the distiller. Go ahead I dare you. LOL. Even the whiskey connoisseur websites seem to be flummoxed about this product.

  • Oh.. btw..... I just picked up this scotch - in the above promo - while in the Dominican Republic at their duty free shop. @ 2/$25, (us), it was a bargain that I had to give a spin. Turns out to be a fairly respectable product.

    • Jess - Everyone - I have spoken to - have all said the same thing. They've all picked it up in duty free shops. But I've only spoken to folks who'd run into that in the USA or Caribbean. Not sure about any other destinations.

      Cheers!

      • Woops (sorry)...... I got mine in the D/F shop at Punta Cana Aiport, in the Dominican Republic last November.

        BTW: I've tried to locate the distillery (light effort) and had no success, save for it having a Glasgow address. A mate of mine is going to Scotland this August - for a distillery tour - and I've asked him to look/ask around. Will let everyone know if he can suss it out.

        Iechyd da

      • I live in Canada i recently came back from the united states an i picked up a bottle of that scotch it was 2/$22. This product was not scene anywhere in the stores inside the united states.

  • I have the original box which states:

    King of Queens Distillery Company
    Bellshill, Scotland ML4 3AN

    Hope that helps.