Fast taxi, a newly launch smart phone app based in Hong Kong is trying to grab market share from its competitors. The company gave away free branded power banks to people who downloaded their taxi app!
What are the benefits of using branded power banks in your campaign?
A free product that looks high end and trendy will entice potential customers to take their time to learn about your services. In addition, the branded power bank acts as a low cost advertising tool in promoting your brand.
It can be used as a business card to your potential customers but with the bonus feature of actually functioning as a tangible item. The packaging and design can be customized, as seen in picture below, so you can pantone match your company colors on the packaging and the power bank. You can also spread your companies brand exposure by printing your company logo and slogan on the power bank.
When your message is exposed frequently, it will increase your companies brand visibility and brand awareness, which in turn will drive sales. Customers or potential customers will easily recall your brand and product, which will influence their future purchases. Lastly, the branded power bank as free gift will spread positive word-of-mouth for your campaign, which will help to bring in new customers, as existing customers will recommend your product to others.
We have multiple case studies on branded merchandise and power banks. You can read more by clicking on the links below or contact us here for power banks inquiries. Our in-house design team, Mindsparkz, can assist you with unique and creative designs.