Simply refer a friend to California Fitness for a free workout and the Esprit Sports Towel is yours! This is a great way for Esprit to tap on California Fitness’s customer base and promote its brand. The towel will definitely come in handy during gym sessions at California Fitness. Furthermore, Esprit has established itself by embroidering its logo on the towels. This creates brand awareness and promotes brand recall in the long run. What do you think of this product? Feel free to share your two cents’ worth below!
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