Comfort Thailand is using customised display racks, providing fabric softener testers to shoppers. This catches buyer’s attention as this is not commonly done for fabric softeners. This can be useful with the buyers’ decisions making when it comes to choosing the right fabric softener.
Customised display racks for testers are a good idea for promoting your products. However, there are still room for improvement. Comfort’s customised display rack for testers may not instantly grab buyers’ attention. This is because of its positioning. People normally look at things on their eye level first, but Comfort’s display rack is quite low. In addition, the display rack blends in with the background, making it less visible. With the right placement and use of colours, display racks will be a lot more effective and powerful.
With your own customised display rack, you can appeal more to your target market and boost your sales! At ODM Group, we can help you create your own to show-off your products! To make an inquiry, please click here and we will contact you as soon as possible!
These are in-store examples on how to stand out.
We love this stand out Display Rack.
Another great example of display racks holding advertising messages.
Also, see how HK retailers use simple paper shelf talkers to explain about promotions.
When two famous brands team up, it's not just a partnership, it's a powerhouse of… Read More
Narrowing down the selection of products that you offer at your gift store can get… Read More
End cap displays are strategic marketing fixtures essential for retail environments, positioned at the end… Read More