Why Every Brand Should Consider an Emergency Foil Blanket for Promotion

When it comes to practical and meaningful promotional items, an emergency foil blanket might not be the first thing that comes to mind—but maybe it should be.

From outdoor adventures to crisis situations, these lightweight, reflective blankets serve a vital purpose: keeping people warm, safe, and protected when it matters most. For brands looking to offer real value while standing out, this is an opportunity you shouldn’t overlook.

What is an Emergency Foil Blanket?What is an Emergency Foil Blanket?

Also known as a space blanket, aluminized blanket, Mylar blanket, safety blanket, emergency blanket, thermal blanket, shock blanket, heat sheet or weather blanket – a promotional foil blanket is coated with a layer of metallic reflecting agent (MPET) and has insulating properties which prevent your body from losing excess heat in any adverse weather condition.

Resistant to both water and wind, this blanket is versatile to be used as a blanket, cape, or mat.

The International Safety Equipment Association & American National Standards Institute, Inc. Z308.1-2015 and British Standard Regulations (BS-8599) listed a foil blanket as an essential item to have in any first aid kit.

Benefits of Promotional Foil Blankets

Foil blankets aren’t just for emergencies anymore, they’ve become a smart, high-impact promotional item for brands that want to offer real value. Lightweight, practical, and easy to store, these blankets are something customers actually keep.

Here’s why your business and your customers need it:

For Businesses

For Customers

Excellent Branding Tool

Customisable with your brand logo or message, promotional foil blankets are an excellent branding tool to advertise your business.

The high visibility of foil blankets means that a wider audience will see them and get you noticed.

It is an effective way of attracting attention and getting potential customers interested in what you do or offer.

Effective Body Insulator

A foil blanket is a thin sheet of plastic with a shiny reflective surface.

It is designed to protect against heat loss by reflecting radiant heat back towards the body. It works similarly to how parabolic reflectors work in solar panels.

In addition, it is intended to be used as an emergency thermal blanket in situations where conventional blankets or coats are inadequate or impractical.

Works for Heat and Cold

In cold environments, a promotional foil blanket reflects 90% of your body heat back toward you, keeping you warm.

Meanwhile, it works like an umbrella on sunny days, providing shade from the sun’s rays.

In both cases, it helps keep you comfortable without adding any extra weight or bulkiness to your gear.

Versatile Promo Product

Thermal blankets are versatile, and you can utilise them in various ways.

They are the best for outdoor marketing during the winter season but also work indoors to keep people warm in colder temperatures or add extra comfort to a room.

On top of that, they are also an indispensable item in any first aid kit, camping equipment or outdoor activity essentials.

Cost-Effective

Foil blankets are a cost-effective way to advertise your business, event or cause.

They are very inexpensive compared to other types of promotional items.

This means that you can spend less money on purchasing your advertising material and more on growing your business.

Lightweight and Compact

Foil blankets are one of the most lightweight products on the market today. Because they’re made from thin plastic sheeting, they don’t weigh much at all!

Furthermore, they are designed to be folded. They take up very little space, making them easy to transport and store.

You can put them in your purse, backpack, or pocket without worrying about weight restrictions.

Tear Resistant

Our promotional foil blanket is made of durable polyester film material, which is puncture and tear-resistant.

Waterproof

It wraps the body to retain body heat and keeps everything dry in the event of sudden rain or snow.

Portable

It is light and compact, weighing only 1.76 oz, foldable and can easily fit into your bag or pocket.

Where and When to Use These Emergency Blankets

Emergency foil blankets are incredibly versatile, and that’s what makes them such a valuable addition to your promotional product lineup. Here are some of the best situations and industries where they shine:

Outdoor Events and Sports Marathons

Foil blankets are a staple at running events and triathlons, especially in colder climates. Handing them out at the finish line not only provides immediate comfort but also reinforces your brand as caring and well-prepared.

Add your logo to the pouch, and participants will remember you with every reuse.

Travel and Adventure Promotions

For airlines, tour companies, and travel brands, these lightweight blankets make perfect additions to welcome kits or survival packs.

Their compact size makes them ideal for carry-on luggage, hiking trips, or camping essentials. They’re a thoughtful touch that frequent travelers will appreciate.

Emergency Preparedness Kits

Foil blankets are a core item in most emergency and disaster preparedness kits. Government agencies, NGOs, and health organizations often distribute them during relief efforts.

If your brand is involved in safety, health, or outreach programs, these items will align perfectly with your mission.

Auto and Roadside Safety Campaigns

Partner with automotive companies or roadside assistance providers to include foil blankets in car safety kits.

It’s a small addition that could provide comfort during breakdowns, long drives, or cold-weather emergencies, while keeping your brand right at hand.

Corporate Wellness and Employee Kits

Foil blankets are a thoughtful and compact item for employee care kits, especially for companies with frequent business travelers or remote teams.

Use them as part of onboarding welcome packs, corporate wellness gifts, or even holiday giveaways focused on safety and preparedness.

Seasonal Promotions and Giveaways

Winter promotions and holiday campaigns are a great opportunity to introduce something different. Instead of the usual branded mug or pen, a foil blanket can surprise and delight customers, showing that your brand goes the extra mile to care for their well-being.

9 Uses of Promotional Foil Blankets

By trapping your body heat under their reflective surface, promotional foil blankets keep you warm without having to wear extra clothing or layers that might restrict your movement during transport or treatment. This makes them handy in several situations, including the following:

Let’s Create Great Products Together!

Looking to take your brand to the next level? The ODM Group is a promotional product company that can help you stand out from the crowd. With our expertise in customising promotional merchandise and designing branded displays, we can help you make a lasting impression on your audience.

We also have an in-house creative team, Mindsparkz, who are dedicated to developing innovative and unique promotional products that perfectly showcase your brand.

At ODM, we understand that every brand is unique, which is why we work closely with our clients to develop tailored solutions that meet their specific needs. With our extensive knowledge of the promotional product industry, we can help you choose the right products that will leave a lasting impression on your target audience.

Foil Blankets Frequently Asked Questions

All you need to know about promotional foil blankets!

What does a foil blanket do?

A promotional foil blanket is a thin sheet of polyethene plastic, which can reflect up to 90% of a person's body heat back towards them. It is an extremely lightweight material that can be folded into a package small enough to fit in a pocket or backpack. Foil blankets are waterproof, windproof and breathable, making them ideal for emergency situations.

What are foil blankets made of?

Foil blankets are not the typical type of foil that you can purchase from grocery stores, They are constructed of PET (Polyethylene Terephthalate) film coated with a metallic agent.

Are foil blankets effective?

Yes. Foil blankets can keep you warm in the cold or cool in the heat. They're made to reflect radiant heat back to your body for use as an emergency shelter or as a first aid tool for treating hypothermia. In addition to their intended purpose, foil blankets have been used by hikers and campers as a lightweight, waterproof blankets that won't take up much room in your pack. They've also been used as emergency sun protection and even as a cheap way to make a temporary shelter.

Are foil blankets reusable?

Yes, foil blankets can be reused.

Can we print on foil blankets?

Yes, promotional foil blankets are printable with your brand name, logo or message. We can also print on the custom packaging or the enclosed card in your foil blanket kit.