Near Field Communication is a leading interactive communication solution. Technology is moving at a very fast pace and new innovative ideas are springing up continuously. In this modern age, smartphones and devices are becoming an important aspect of everyday life and innovation is leading the way for constant change. A new technology called Near Field Communication (NFC) is gaining the attention of many. This technology allows a form of contact-less communication between devices and any item that is implanted with the NFC technology.
Near Field Communication Promotional Product Examples
Presented below are just a few examples of promotional products that are enhanced with NFC technology to become an even more powerful marketing tool for driving awareness and interaction.
NFC tags can be accessed and read by blackberry, android and windows 8 operating systems. Some of the main functions that NFC allows include the following:
- Browse and make payments for online shopping
- Make reservations and booking
- Be directed to a website
- Linked to Facebook page
- Connected as a follower to a Twitter page.
The power of the trustworthy pen can be amplified with a NFC code. It can allow the user to access any information that the company of the branded pen wants to share with the user.
NFC Window Stickers
Window stickers work great as platforms of providing large amounts of information where surface area is small. They allow simple quick options to ‘like’, ‘follow’ or ”browse’ the web. For example a window sticker would work great as a way of promoting businesses. A restaurant with a NFC window sticker that is closed will still allow a user to access information on operating hours, menus and any special discount available.
NFC Coasters/Beer Mats
A great marketing tool for the bar and restaurant industry. Where before a boring beer mat or coaster would be placed under a glass, an NFC coaster would be a more clever way to market a brand or service. For example a beer brand could guide the user to its app that could contain competitions, games, fun facts and so on.
A favourite collectors item, tourist souvenir and promotional item. Depending on the marketing company, its uses are numerous. For example a tourist souvenir could contain a NFC link to its tourist board center that promotes the city, region or country of the souvenir fridge magnet.NFC Fridge Magnet