As part of their promotional campaign, Shloer is offering on pack promotions with their juice drinks. They offer an on pack tote bag for free when buying one of their products. This campaign directly takes place in the shelf of supermarkets.
Alongside offering the tote bag as on pack promotion, Shloer has collaborated with the OK Magazine. With purchase of Shloer juice drink, the costumer is able to claim a free OK! Magazines from the bottleneck offer.
What are the benefits of an on pack promotion?
There are two different ways to help influence a costumer in their decision on which product to buy. The first one is to promote the whole brand and the products of your company, to increase brand awareness and recognition long-term. This kind of marketing campaign has to be prepared long time before starting the campaign and these are more expensive. The other way to influence the costumers is to persuade them directly in the shop. These kind of marketing campaigns are far simpler and will raise your sales in a short time.
This on pack promotion with branded items directly in the store is a mixture of both. Firstly you persuade the costumer to buy your product by offering a free tote bag. Secondly the branded tote bag itself as on pack promotion will increase your brand recognition long-term.
Promotional products like these tote bags are generally a fantastic promotional idea. They offer a great branding space on the cover to print what ever you want on it. It’s easy to promote your logo, your products or any other artwork on it.
If you want to learn more about promotional products and their benefits, feel free to contact us at the ODM Group.
Interested in similar promotional ideas? Check out our represented promotional products:
Der Getränkehersteller Shloer bietet seinen Kunden kostenlose Einkaufstaschen beim Kauf eines seiner Getränke an. Dies ist ein gutes Beispiel dafür, wie Werbegeschenke die Verkaufszahlen steigern, und die Kundenbindung verbessern können.