Craving for something cold and icy? Well hurry down now to HOFEX 2013 for some free MEC3 Gelato ice cream. MEC3 is a food trading company that mainly focuses on Italian Gelato ice cream. They are currently exhibiting at the HOFEX 2013 that is being held at the Hong Kong Convention & Exhibition Centre.

In this exhibition, many confectionery companies are offering almost all the same products. However, this company was one out of the many that has managed to captivate our attention. Read on to find out how MEC3 stands out from the crowd!

ODM noticed that MEC3 is very well prepared for this food and hospitality exhibition. This was shown through their clever use of promotional products. As compared to the rest of the exhibitors, MEC3 has put in a fair amount of effort in terms of branding and advertising. ODM spotted 4 promotional products that were eye-catching enough to capture our attention and interest.

Capture attention with these promotional products

Branded caps & tissue box - promotional products

Branded caps & tissue box – promotional products

First of all, is their “I love Gelato” cap. While standing at their booth, you could immediately spot their staff in these highly visible caps. These caps are a great way to get people to notice their booth and to be interested in their products. It is a simple black cap with imprinted words. And yet, it could be the most powerful advertising tool. In the same picture as well, you could see a branded tissue box. This company is so serious in their promotional efforts that even the tissue papers are not spared as well.

Branded ice cream scoop

Branded ice cream scoop

Branded tray

Branded tray

 

Furthermore, their ice cream scoops and trays are also branded as well. ODM thinks that this is a brilliant way to make your company visible among all your competitors. To outshine your fellow exhibitors, you need to be ready to invest. Take for example, MEC3 is a company is not stingy in terms of their promotional efforts. And this investment has definitely made an impact on visitors. As the words “I love Gelato” is so visible and noticeable, at first sight it makes it easy to remember. Besides that, as it is practically visible at every corner of its booth, these words are hard to forget. As a result, this improves brand recognition and brand awareness. Whenever “I love Gelato” is being mentioned, visitors will recall this particular Gelato brand.

So if your company is about to participate in any tradeshow, utilizing some promotional products would definitely make your company stand out from the crowd.