Ulta is giving away a promo gift glass serving set with any fragrance purchase of $30 or more. This glass serving set can be used for serving drinks. It has a high perceived value as it is made of glass as compared to melamine cups. Read on to find out how you can use this effectively as a promo gift…
Ulta Salon, Cosmetics & Fragrance, Inc is a chain of beauty superstores in the United States. Each store is outfitted with a full-service salon as well. Ulta carries a variety of cosmetics and skincare brands, men’s and women’s fragrances, and professionally licensed haircare products. The company is headquartered in Bolingbrook, Illinois.
Why use a promo gift?
The glass serving set has a high perceived value. It has gold rims and looks exclusive. It can also be used to serve drinks on occasions such as Christmas which is coming. Due to its high aesthetic value, the glass serving set can also be used as a home decor if they are not used for serving drinks.
How can it affect sales?
Ulta may brand its logo on the glass serving set in order to increase brand awareness. This will attract new customers to purchase items from Ulta. It will also boost brand recall for existing customers. This will create free advertising and encourage them to make repeat purchases. Customers will also be enticed to spend at least $30 in order to redeem the promo gift. This will spur customers to make impulse purchases and spend more than what they usually would spend.
Ultimately, this will increase sales revenue for Ulta. What do you think of this glass serving set as a promo gift?