One of the many Chinese New Year traditions is Lai see when people give out little red envelopes filled with money to their friends and relatives. It is thought to bring  good fortune to both the giver and the receiver.

Gift with Purchase pacific coffee

The Pacific Coffee Company has seized the opportunity to launch a gift on purchase promotion in its many Hong Kong coffeeshops.  Any customer who spends $68 or more receives a free pack of 10 Lai see envelopes. The envelopes are decorated with gold calligraphy and are in the theme of this CNY, year of the Dragon.

Gifts With Purchase Promos by The Pacific Coffee Company

Check out other cool CNY promo ideas here :