Head & Shoulders hair products are giving away Head Massagers with the purchase of hair care products. This Gift with Purchase promotion is very well adapted to the message of the brand – H&S helps treat itchy and irritated scalps and they are going just one step further along this path with this Promotional Product.
Head & Shoulders is one of many brands promoted by the Procter & Gamble Group. For more info, here is a link to the key US brands of P&G.
The promotional campaign is really strengthened by the striking blue POS display which is located at the end of a gondola and features back-lighting. This one pictured below at Mannings Pharmacies in HK.