The Smurfs made an interesting appearance at the recent Hofex trade show in Hong Kong. Passing by the booth of a Belgian Chocolate company we noticed some very attractive packaging using this licensed property.
We discussed all about the upcoming Smurfs movie with the staff, ideas for co-branding with Smurfs to target the Promotional Products market and general business for them at the show. Importantly, we also sampled delicious Belgian Chocolates !!
We got a free Promo Figurine for mobile phones as we left the booth. Â Keep your eyes out for a whole host of Smurf Promos over the coming months. Â We love these characters…
Not really sure why the gift was a black coloured smurf as we all know they should be blue, but their form is unmissable and this only makes the promo stand out all the more. Â This and the fact that the Smurf figurine looks very angry indeed…
Getting us curious about the movie already !!



