It is widely known that the beverage industry is fiercely competitive. Drink companies have to struggle to win over the clients. That’s just where a good marketing strategy might help. And here we have to ask: what major elements comprise a good marketing strategy? Apart from the most obvious ones, like selection and evaluation of target markets, the most important one is being original!
That is the reason why in this post we would like to introduce an interesting innovation – a gel freezer mug!
The benefits of Gel Freezer Mug as promotional product:
You don’t need the ice any more – the technology keeps drinks cold for hours due to the gel between the sides! What is more, now your drink will never get watered down.
Promotional Ideas for Drinks Companies – Gel Freezer Mug
To beat out the competition to the utmost, you can offer freezer mugs that change colour once the
drink is cold enough!
Promotional Ideas for Drinks Companies – Gel Freezer Mug
Make sure you use the space appropriately to print your company logo so that the mugs work to their full potential. They will take your logo wherever they are carried, acting as a portable, walking billboard for your brand.
Promotional gifts are very powerful as effective forms of communication and as useable tools. In a study conducted, 69% of the respondents said that they would pick up a promotional item if they found the item to be a useful one. Another 5% of the respondents said that they would pick up the promotional gift if they found it attractive. Thus it is crucial for companies to take this into consideration when choosing their promotional products. By offering
gifts that are highly functional and aesthetically pleasing, you will be able to boost the staying power of your promotional products significantly!
