It’s quite hard to be really innovative when you are promoting products in an already saturated spirit and wine industry. So here is one innovative idea that is sure to set your alcohol brand out from everyone else in the competition.

And that’s why we are so excited to introduce you to the Bottle Blanket!

Idea for the Spirits & Wine Industry - The Bottle Blanket

Idea for the Spirits & Wine Industry – The Bottle Blanket

At first sight, it looks like a plush in the shape of the alcohol bottle but if you take a closer look, you will find a very high-end blanket with the brand name embroidered in golden letters. Especially in the wine industry, this could be the perfect gift to give away during promotions or as part of an on pack promotion.

The blanket zip opens up and you are able to place your wine bottle or alcoholic spirit bottle inside, and they can be designing to represent your alcohol brand itself.

How is this bottle blanket advantageous to the spirit and wine industry in your branding promotions?

  • Branding and design. First off, these blankets are cool. They can be designed in whatever colour, shape and design, and can be designed to replicate your drinks brand.
  • Brand awareness. If designed well these bottle blankets will for sure get people’s eyes turning to see what it is. It is a unique idea and will for sure make itself known when being used around family, friends or even at events.
  • Increase competitiveness. If your brand has a promotional gift that is designed extremely well, is practical and unique it will for sure set your brand ahead in the market. Customers even if they have a ‘usual’ drink from the spirit or wine industry will be more inclined to try your product because of the value of the blanket.

If you want to create your own bottle blanket, feel free to contact the ODM group for more information. We have years of experience in producing unique promotional products so get in touch if you want to design your own.

If you are looking for other wine promotions, check out these related blogs: