Bitburger launches a new promotion for the EM 2012. You have to buy eight crates of beer to get the promotion product, a fan jersey of Germany.
Bitburger Fan Shirt
This jersey is a good promotion item because of the association between soccer and beer. Fans will be influenced by the branded jersey., therefore it is a nice incentive product as well.
By attaching corporate sponsors to promotional jerseys like this can rapidly increase your brand recognition and gives customers a rewarding Gift with Purchase!
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Just a few words for our German readers::
Bitburger hat pünktlich zur EM 2012 eine neue Promotion gestartet. Für acht Bierkästen bekommen Fans ein offizielles DFB- Fantrikot von Bitburger.