Having a great POS display reflects the kind of product or brand that you are promoting. It’s one of the first things people will notice about your brand. And as the old adage says, “first impression lasts.” This is why Jack Daniels created a cardboard POS display that leaves a good and lasting impression on customers.
The cardboard POS display by Jack Daniels boasts three types of their whisky line. On the base part, we can clearly see the bold logo of Jack Daniels. The bottom part of the 3-tier free-standing display unit shows the regular black type. On the middle is the Tennessee Honey and on the topmost part is the Tennessee Fire. Since this is a free-standing unit, the display pops out from the rest of the shelves. Also, the brand uses a dominant matte-black colour background that highlights the products and the logo.
How can we improve Jack Daniels campaign?
Aside from a good POS design, we can also use digital screens or video POS display to really divert customers’ attention towards your product. Check out the link below to learn more about digital POS display.
We live in a world where everything is competing for the attention of consumers. To gain a competitive edge, retailers will have to stand out in some way. And this is what Jack Daniels did for their products.
If you want to have your very own POS Display, here at ODM we have a lot of experience in delivering high-quality design work to our clients. Please contact us today to see if we can help you with any upcoming projects.
A free standing POS display simply means a standalone shelf display. This kind of display unit easily stands out from the usual store-provided shelves.
Aside from a good POS design, we can also use digital screens or video POS display to really divert customers' attention towards your product.
POP displays helps effectively bring a customer's attention to that particular brand, and away from any competing brands. This would also benefit your company, as the customer might purchase your product upon first sight.
The display has to be close to eye level, which makes it even easier for a customer to spot your products. You can decide to put it next to the entry or check-outs.
Great free standing POS display for Despicable Me’s Movie Marketing
Another unique POS display from Huawei. It looks really futuristic and modern.
Mad Cow’s interesting take on their POS Display.
Do you want to differentiate your products from other brands? Here is an example from The Macallan to inspire you:
Here’s Glenfiddich’s Custom Whiskey Botte Glorifier. This one is unique as it looks like a small barrel with LED light at the bottom:
Businesses are constantly looking for unique and high-quality products to set themselves apart. Yet, navigating… Read More
When two famous brands team up, it's not just a partnership, it's a powerhouse of… Read More
Narrowing down the selection of products that you offer at your gift store can get… Read More