Confectionery giants Kinder have employed gift with purchase ever since the 1974 kinder surprise launch. Here is a great example of a current gift with purchase campaign advocated by the firm.
Kinder justly advocate their brand image and mascot via the use of these promotional products, furthering the high levels of brand recognition that Kinder already behold. They opt to use promotional figurines and also include collector tins in order to add value to their product. The gifts are cleverly worked to focus on their target audience of children, whilst offering products of top quality.
Here at ODM we like to help. Feel free to speak to us about promo gifts us and we’ll be sure to lend you a helping hand. We have years of expertise sourcing items from China for clients all over the world, as well as providing innovative and professional POS displays similar to shown in the images above. Check out our marketing gifts for other great case studies on this topic.
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