This cooler bag giveaway from Hitejinro is definitely winning customers in Asia! Customers will receive a mini cooler bag for every purchase of their Black Stout Beer Ice Bucket Promotion Package that contains 12 cans of 355 ml of can of beer.
As a gift with purchase, the custom cooler bag adds an exciting element to the promotion. It is relevant in that it is related to the main selling product. In addition, the offer will definitely be useful for beer lovers as it will keep their drinks cool all day long.
As we can see from the picture, the brand used a rubber embossed label for a sporty and casual feel. This is a good choice of material as rubber is sturdy and does not wear off easily.
What did we learn from this example? The use of cooler bag giveaway was definitely a success. Customers were able to go home with an additional incentive for their purchase while the brand was able to raise sales and cement their relationship with their market.
One thing we noticed, Hitejinro could have made the presentation better with a custom POS display. From the picture, we can tell that merchandisers stacked the bags atop piles of boxes. The overall presentation lacked visual impact and we’re afraid customers might overlook the products.
Feel free to browse through our blogs to find out more about POS displays and custom POP displays.
Is a cooler bag giveaway right for your business? Why not contact The ODM Group to find out how we can help you createthe right custom promotional cooler bags for your campaign? We specialize in sourcing, designing and manufacturing of promotional products and other marketing items.
Feel free to speak with our design team, Mindsparkz, for high-quality product and brand packaging designs.
For more marketing ideas and design inspiration, browse through our blogs!
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